Recently Levi’s has given us some of the edgiest and hippest ad campaigns on record. The latest of Levi’s alluring ads for their 501 button-front jeans cheekily asks the question, “Who Do You Want to Unbutton?” with attractive models encouraging you to choose.
In another example, the company’s “First Time” video commercial employs the innocence of youth to initially captivate and shock the viewer, but ultimately culminates in unexpected teenage fun.
The iconic denim manufacturer Levi Strauss & Co. has roots going back to 1853 when the company’s founder came to San Francisco, California from Germany. Initially producing practical overalls for farmers, the name is now one of the biggest in denim clothing.
If you’re a lover of jeans—and who isn’t—check out all of these fantastic Levi’s campaigns and more below.
Jean Phones II
Levis Red Tab Mobile
Stupid Viral Video Tricks II
Guys Fill Jeans with Helium for Levi's
Levi's Mobile Phone
Robotic Fashion Campaigns
Levi's Metal Denim Passion
Pants That Cause Accidents
Levis Runaway Jeans
Damien Hirst Designs for Levi's
Fake Modeling (with Consumers)
Print Out Picture of LeviÂ´s Copper Jeans and Get Published
Levi's to launch iPod Jeans. Let's mix technology with fashion.
Levi's: Onion Peel
Levi's Truth Booth
Stealth Viral Ads
Did Levi's Dupe Us with "Guys Backflip into Jeans"?
Your Chance to Reinvent Levi's Jeans
Levi's Project 501 Design Challenge
Fashionable Special Effects Commercials
Levi's (Live Unbuttoned)
Bloggers as Models
Perez Hilton for Levi's Unbuttoned
Release Your Beast in Levi's 501 Jeans
Promiscuous Denim Campaigns
Levi's Asks, "Who Do You Want To Unbutton?"
Stripping on Highways
Sexy Levi's 501 Billboard
Levi's Eco Jeans Ads
Levi's On 4 Life Red Tab Ads
Youth Sexvertising To Sell Jeans
'First Time' Commercial by Levi's