Top 100 Cosmetics Trends in July

From Portable Facial Humidifiers to Shaded Dry Body Oils

Many exciting launches are featured in the July 2022 cosmetics list—from Province Apothecary's Hydrating Rescue Balm which replenishes skin while promoting elasticity to clé de peau's Lip Glorifier with its enhanced Skincare Tint Balm Formula that addresses dryness and prevents roughness.

Keys Soulcare, the beauty brand informed by Alecia Key's skincare and makeup routines, spotlighted its brand new Gleam On Highlighting Balm with Sunflower Seed Oil. The formulation nourishes and creates an eye-catching effect on one's complexion. Keys' Soft Stay Brow Gel also figures in the July 2022 cosmetics round-up as an effortless way to enhance one's look.

Shiseido and Biossance also contributed with more innovative formulations to the July 2022 cosmetics list. Shiseido’s New Hand Cream, for example, protects from external stress. Biossance, on the other hand, celebrated Ocean Day with a limited-edition drop.

SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 96%
Freshness 13%
Dual-Tip Eyeliner Pencils
CATEGORY
Fashion
Dual-Tip Eyeliner Pencils
Crystal-Infused Highlighting Balms
CATEGORY
Pop Culture
Crystal-Infused Highlighting Balms
Perfectly Paired Eyeshadow Duos
CATEGORY
Fashion
Perfectly Paired Eyeshadow Duos
Dual-Phase Lip Treatments
CATEGORY
Fashion
Dual-Phase Lip Treatments
Multi-Tasking Daily Moisturizers
CATEGORY
Fashion
Multi-Tasking Daily Moisturizers
Decadent Bronzing Creams
CATEGORY
Fashion
Decadent Bronzing Creams
Turmeric-Infused Cleansers
CATEGORY
Fashion
Turmeric-Infused Cleansers
Rejuvenating Skincare Bundles
CATEGORY
Fashion
Rejuvenating Skincare Bundles
Plant-Based Skin Treatments
CATEGORY
Fashion
Plant-Based Skin Treatments
Modern Self-Tanning Serums
CATEGORY
Fashion
Modern Self-Tanning Serums
Hydrating Sunflower Creams
CATEGORY
Fashion
Hydrating Sunflower Creams
Luxuriously Soft Headbands
CATEGORY
Pop Culture
Luxuriously Soft Headbands
Artist-Supporting Beauty Summits
CATEGORY
Fashion
Artist-Supporting Beauty Summits
Enriching Mineral Balm Concentrates
CATEGORY
Marketing
Enriching Mineral Balm Concentrates
Argan Oil-Infused Hydration Kits
CATEGORY
Fashion
Argan Oil-Infused Hydration Kits
Ultra-Hydrating Rescue Balms
CATEGORY
Marketing
Ultra-Hydrating Rescue Balms
Lightweight Hydrating Creams
CATEGORY
Marketing
Lightweight Hydrating Creams
Clay-Based Foaming Cleansers
CATEGORY
Fashion
Clay-Based Foaming Cleansers
Supercharged Eye Creams
CATEGORY
Marketing
Supercharged Eye Creams
Relaxing Rose-Infused Bath Bombs
CATEGORY
Marketing
Relaxing Rose-Infused Bath Bombs
Hydrating Body Masks
CATEGORY
Fashion
Hydrating Body Masks
Deeply Nourishing Face Creams
CATEGORY
Fashion
Deeply Nourishing Face Creams
Lightweight Clear Eyebrow Gels
CATEGORY
Pop Culture
Lightweight Clear Eyebrow Gels
Nourishing Exfoliating Body Scrubs
CATEGORY
Eco
Nourishing Exfoliating Body Scrubs
Shaded Dry Body Oils
CATEGORY
Marketing
Shaded Dry Body Oils
Potent Anti-Aging Serums
CATEGORY
Fashion
Potent Anti-Aging Serums
Vitamin-Packed Exfoliating Charcoal Scrubs
CATEGORY
Fashion
Vitamin-Packed Exfoliating Charcoal Scrubs
Non-Foaming Charcoal Cleansers
CATEGORY
Fashion
Non-Foaming Charcoal Cleansers
Textured Haircare Products
CATEGORY
Marketing
Textured Haircare Products
Preventative Odor-Blocking Sprays
CATEGORY
Marketing
Preventative Odor-Blocking Sprays
Deep-Conditioning Hair Treatments
CATEGORY
Marketing
Deep-Conditioning Hair Treatments
Retinol-Infused Body Serums
CATEGORY
Fashion
Retinol-Infused Body Serums
Exercise Soreness Relief Balms
CATEGORY
Marketing
Exercise Soreness Relief Balms
Oat-Infused Daily Exfoliants
CATEGORY
Fashion
Oat-Infused Daily Exfoliants
Nourishing Glycolic Facial Cleansers
CATEGORY
Marketing
Nourishing Glycolic Facial Cleansers
Hydrating Bamboo Serums
CATEGORY
Fashion
Hydrating Bamboo Serums
Microbiome-Friendly Skin Cleansing Oils
CATEGORY
Fashion
Microbiome-Friendly Skin Cleansing Oils
Natural DEET-Free Insect Repellents
CATEGORY
Marketing
Natural DEET-Free Insect Repellents
Reformulated Body Washes
CATEGORY
Fashion
Reformulated Body Washes
Ultra-Light Oil-Free Sunscreens
CATEGORY
Marketing
Ultra-Light Oil-Free Sunscreens
Ultra-Luxurious Perfume Gift Sets
CATEGORY
Fashion
Ultra-Luxurious Perfume Gift Sets
Multi-Tasking Milky Hair Conditioners
CATEGORY
Fashion
Multi-Tasking Milky Hair Conditioners
Winged Eyeliner Stencils
CATEGORY
Fashion
Winged Eyeliner Stencils
Sun Protection Skincare Sets
CATEGORY
Marketing
Sun Protection Skincare Sets
Luxurious Nourishing Hand Creams
CATEGORY
Marketing
Luxurious Nourishing Hand Creams
Color-Safe Glossing Shampoos
CATEGORY
Fashion
Color-Safe Glossing Shampoos
Compact Beauty Travel Kits
CATEGORY
Fashion
Compact Beauty Travel Kits
High-Performance Summery Skincare
CATEGORY
Fashion
High-Performance Summery Skincare
Immersive Boho-Inspired Bath Kits
CATEGORY
Marketing
Immersive Boho-Inspired Bath Kits
Peptide-Enhanced Dry Body Oils
CATEGORY
Fashion
Peptide-Enhanced Dry Body Oils
Nourishing Microflora Toners
CATEGORY
Fashion
Nourishing Microflora Toners
Easy-to-Apply Kids Mineral Sunblocks
CATEGORY
Marketing
Easy-to-Apply Kids Mineral Sunblocks
Bamboo-Powered Cleansing Charcoal Soaps
CATEGORY
Fashion
Bamboo-Powered Cleansing Charcoal Soaps
Hybrid Lip Liners
CATEGORY
Fashion
Hybrid Lip Liners
Canadian Acne-Focused Skincare Launches
CATEGORY
Fashion
Canadian Acne-Focused Skincare Launches
Weightless Caffeine-Infused Moisturizers
CATEGORY
Fashion
Weightless Caffeine-Infused Moisturizers
Instantly Illuminating Eye Balms
CATEGORY
Eco
Instantly Illuminating Eye Balms
Enzyme-Based Facial Exfoliators
CATEGORY
Eco
Enzyme-Based Facial Exfoliators
Cocktail-Inspired Bath Soaks
CATEGORY
Marketing
Cocktail-Inspired Bath Soaks
Powerful Three-in-One Body Scrubs
CATEGORY
Fashion
Powerful Three-in-One Body Scrubs
Transfer-Proof Eyebrow Cosmetics
CATEGORY
Fashion
Transfer-Proof Eyebrow Cosmetics
Hydrating Lip Glazes
CATEGORY
Fashion
Hydrating Lip Glazes
Exfoliating Men's Cleansing Bars
CATEGORY
Fashion
Exfoliating Men's Cleansing Bars
Aromatherapy Disposable Razors
CATEGORY
Marketing
Aromatherapy Disposable Razors
Tea-Inspired Toner Packaging
CATEGORY
Marketing
Tea-Inspired Toner Packaging
Coffee-Inspired Beauty Packaging
CATEGORY
Marketing
Coffee-Inspired Beauty Packaging
Highly Hydrating Skincare Collections
CATEGORY
Marketing
Highly Hydrating Skincare Collections
Restorative Vegan Body Lotions
CATEGORY
Marketing
Restorative Vegan Body Lotions
Clay-Infused Cream Eyeshadows
CATEGORY
Fashion
Clay-Infused Cream Eyeshadows
Exfoliating Jelly-to-Foam Cleansers
CATEGORY
Marketing
Exfoliating Jelly-to-Foam Cleansers
Longwear Eye Make-Up
CATEGORY
Fashion
Longwear Eye Make-Up
Celebrity Skincare Lines
CATEGORY
Fashion
Celebrity Skincare Lines
Mineral Milky Sunscreens
CATEGORY
Fashion
Mineral Milky Sunscreens
Affordable Vitamin Eye Masks
CATEGORY
Business
Affordable Vitamin Eye Masks
Solid Bronze-Tinted Moisturizers
CATEGORY
Marketing
Solid Bronze-Tinted Moisturizers
Face-Scanning Skincare Tools
CATEGORY
Fashion
Face-Scanning Skincare Tools
Ice Cream Perfumes
CATEGORY
Fashion
Ice Cream Perfumes
Paint Tube-Inspired Packaging
CATEGORY
Marketing
Paint Tube-Inspired Packaging
Football Player-Backed Fragrances
CATEGORY
Fashion
Football Player-Backed Fragrances
Weightless Moisturizing Blushes
CATEGORY
Marketing
Weightless Moisturizing Blushes
Sakura-Inspired Limited-Edition Serums
CATEGORY
Marketing
Sakura-Inspired Limited-Edition Serums
Luxurious Lip-Conditioning Tints
CATEGORY
Marketing
Luxurious Lip-Conditioning Tints
Ocean-Celebrating Beauty Launches
CATEGORY
Eco
Ocean-Celebrating Beauty Launches
Limited-Edition Summertime Bath Products
CATEGORY
Marketing
Limited-Edition Summertime Bath Products
Gen-Z-Targeted Luxury Tints
CATEGORY
Fashion
Gen-Z-Targeted Luxury Tints
Long-Lasting Buildable Foundation
CATEGORY
Fashion
Long-Lasting Buildable Foundation
Squalane-Powered Mineral Sunscreens
CATEGORY
Marketing
Squalane-Powered Mineral Sunscreens
Bi-Directional Steel Razors
CATEGORY
Fashion
Bi-Directional Steel Razors
Green Beauty Retail Experiences
CATEGORY
Eco
Green Beauty Retail Experiences
Indian-Canadian Ayurveda Skincare Brands
CATEGORY
Fashion
Indian-Canadian Ayurveda Skincare Brands
Portable Facial Humidifiers
CATEGORY
Tech
Portable Facial Humidifiers
Gen Z-Focused Skincare Products
CATEGORY
Fashion
Gen Z-Focused Skincare Products
Functional Affordable Skincare Products
CATEGORY
Marketing
Functional Affordable Skincare Products
Summer-Ready Mediterranean Scents
CATEGORY
Fashion
Summer-Ready Mediterranean Scents
Inclusive Unisex Skincare Products
CATEGORY
Marketing
Inclusive Unisex Skincare Products
Middle Eastern-Inspired Men's Cologne
CATEGORY
Fashion
Middle Eastern-Inspired Men's Cologne
Makeup NFT Campaigns
CATEGORY
Fashion
Makeup NFT Campaigns
Cheese-Scented Nail Polishes
CATEGORY
Fashion
Cheese-Scented Nail Polishes
Metaverse Artist Collectives
CATEGORY
Fashion
Metaverse Artist Collectives
Candy Shop-Inspired Perfumes
CATEGORY
Marketing
Candy Shop-Inspired Perfumes

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