Dual-Tip Eyeliner Pencils

Makeup by Mario's 'Master Pigment Pro Pencil' is a Precision-Based Liner

Makeup by Mario has designed a ‘Master Pigment Pro Pencil’ that can be used to draw eyeliner or other precision-based designs on the face. The dual-ended pencil features intense color and long-lasting properties that guarantee easy blending and accurate application. The tool arrives in five ‘Super Black,’ ‘The Perfect Brown,’ ‘Deep Plum,’ ‘Rich Blue,’ and ‘Soft Brown’ shades, offering consumers a wide range of color selections for endless makeup possibilities.

The Master Pigment Pro Pencil comes with a liner on one end and a brush on the other. It also features a Master Pigment Pro Pencil Sharpener to make sure your liner is always sharp and ready to go. For easy cleaning, the sharpener also comes with a removable cleaning stick to get rid of pesky shavings. The long-wear eye pencil can be purchased on the Makeup by Mario website.

Image Credit: Makeup by Mario

Precision Makeup Tools
Opportunities for disruptive innovation in the beauty industry by focusing on precision-based makeup tools.
Dual-end Products
Disruptive innovation opportunities in the cosmetic industry by creating dual-ended makeup products for convenience and versatility.
Long-wear Makeup Products
Innovation opportunities for makeup brands to create long-wearing products for consumers' convenience and satisfaction.

Industries Being Reshaped

Beauty Industry
Disruptive innovation opportunities in the beauty industry by focusing on precision-based makeup tools.
Cosmetics Industry
Disruptive innovation opportunities in the cosmetic industry by creating dual-ended makeup products for convenience and versatility.
Fashion Industry
Innovation opportunities for fashion brands to create their own makeup line with unique dual-end, precision-based and long-wearing products.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 38%
Activity 51%
Freshness 13%

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