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Top 100 Cosmetics Trends in May

From Exfoliating Hand Wash Sets to Plantable Soap Packaging

— May 5, 2022 — Fashion
The May 2022 Cosmetics round-up highlights innovative formulas, skincare/cosmetic hybrids, and sustainable beauty initiatives.

U Beauty, for example, launched a Plasma Lip Compound that delivers a 3D Cushion Effect through a "dual SIREN Capsule Technology." Biossance has also been busy this month, debuting a skin glow-enhancing collection with renowned actress Reese Witherspoon. The Sunshine Set is a must-have for the summertime and it features the brand's Vitamin C Rose Oil, the Zinc Sheer Mineral Sunscreen, and the Rose Vegan Lip Balm. Pour Moi is also featured in the May 2022 Cosmetics with its Smoke Alarm Drops—which is a unique product that prevents skin damage caused by smoke.

Smashbox Open Studios launched recently, as well. This is a new residency program from Smashbox Cosmetics that will provide artists with resources for refining and amplifying their work.
7.7
Score
Popularity
Activity
Freshness
100
Comedian-Backed Menswear Campaigns
Comedian-Backed Menswear Campaigns
H&M Enlisted Pete Davidson for Its New 'Wear The Moment' Ad
<
99
Eyelash-Enhancing Liquid Eyeliners
Eyelash-Enhancing Liquid Eyeliners
GrandeLiner Liquid Eyeliner Features Lash Enhancing Serum
<
98
Niacinamide-Infused Creams
Niacinamide-Infused Creams
The Aqua Bomb Hydrating Body Moisturizer Helps Improve Skin Texture
<
97
Multi-Use Cosmetic Kits
Multi-Use Cosmetic Kits
Ilia Introduces a Limited-Edition Multi-Stick Face Palette
<
96
Enhanced Microbiome Moisturizers
Enhanced Microbiome Moisturizers
La Roche-Posay Relaunches its Lipikar AP+M Triple Repair Cream
<
95
Exfoliating Hand Wash Sets
Exfoliating Hand Wash Sets
The superzero x Maryah Greene’s Greene Releaf Hand Care Set is Here
<
94
Honeydew-Infused Eye Masks
Honeydew-Infused Eye Masks
This Moisture-Boost Gel Eye Mask is Ultra-Effective
<
93
Shimmering Cheek Stains
Shimmering Cheek Stains
tarte's Stick Formula Comes in Three Colorway Options
<
92
Ethically-Sourced Shea Butter Products
Ethically-Sourced Shea Butter Products
Shea Yeleen's Shea Butter Body Care Bundle is Nourishing
<
91
Dark Skincare Databases
Dark Skincare Databases
Vaseline's See My Skin Searches for Condititions on Skin of Color
<
90
Fungi Collagen Extract Bronzers
Fungi Collagen Extract Bronzers
Milk Makeup's Bronzers are Complete with Vegan Collagen Extract
<
89
Plumping Crystal-Infused Eye Masks
Plumping Crystal-Infused Eye Masks
The Vegan Collagen Microcrystal Eye Mask Reawakens the Eyes
<
88
Peptide-Infused Eye Creams
Peptide-Infused Eye Creams
The Peptide Trio Eye Cream Targets Fine Lines & Wrinkles
<
87
Glamorous Buildable Eyeshadow Sets
Glamorous Buildable Eyeshadow Sets
Sigma Beauty Launches its New Mod Collection
<
86
Lightweight Algae Moisturizers
Lightweight Algae Moisturizers
The Active Algae Lightweight Moisturizer Hydrates & Calms
<
85
Semi-Occlusive Scar Treatments
Semi-Occlusive Scar Treatments
SkinCeuticals Recently Launched the new Advanced Sili-Gel
<
84
Slow Beauty Campaigns
Slow Beauty Campaigns
Kravebeauty's Slow Down Skincare Initiative Challenges Overproduction
<
83
Calming CBD Topicals
Calming CBD Topicals
TONIC CBD Offers its Soothing Outer Space CBD + CBG Body Butter
<
82
Multifunctional Calming Serums
Multifunctional Calming Serums
Topix Skin Health Launched the Phyto Multi-Correction Serum
<
81
Sustainable Perfume Launches
Sustainable Perfume Launches
Abbott Perfumes are Made with Clean Formulas & Ensure Sustainability
<
80
Coffee-Inspired Skincare Masks
Coffee-Inspired Skincare Masks
Lotus Moon's Charcoal Vanilla Latte Facial Mask Boosts Blood Flow
<
79
Rejuvenating Touch-Up Cosmetics
Rejuvenating Touch-Up Cosmetics
SeneGence Launches Two Products to Revitalize Hair and Makeup
<
78
Brightening Clarity Serums
Brightening Clarity Serums
Trinny London Overnight Clarity Visibly Reduces Fine Lines
<
77
Beauty-Branded Earth Initiatives
Beauty-Branded Earth Initiatives
The To the Planet Fund Aims to Raise $1 Million by 2024
<
76
Full-Spectrum Relief Creams
Full-Spectrum Relief Creams
The No, Thank You Full-Spectrum CBD Relief Cream is Ultra-Hydrating
<
75
Age-Reversing Mask Treatments
Age-Reversing Mask Treatments
Face Up Mask is an Affordable Metamorphic Skin Treatment
<
74
False Lashes Platforms
False Lashes Platforms
Kiss Launches an E-Commerce Site for its Lash Franchise Falscara
<
73
Smoke-Proof Skincare Drops
Smoke-Proof Skincare Drops
Smoke Alarm Drops Prevent Skin Damage Caused by Smoke
<
72
Recyclable Limited-Edition Skincare
Recyclable Limited-Edition Skincare
Physicians Formula Launches an Earth-Themed Collection
<
71
Gender-Inclusive Cosmetic Packaging
Gender-Inclusive Cosmetic Packaging
Mettalusso's Packaging Connects Skin & Mental Health
<
70
Festival-Ready Makeup Collections
Festival-Ready Makeup Collections
Pley Beauty and Revolve Unveil the Love Child Range
<
69
Hydrating Skincare Ranges
Hydrating Skincare Ranges
Cetaphil Introduces its Optimal Hydration Range to the Asian Market
<
68
Acne-Fighting Gel-Creams
Acne-Fighting Gel-Creams
Smood's Problem Solver Gel Cream Moisturizer Brightens & Stimulates
<
67
Light-Inspired Spring Makeup Ranges
Light-Inspired Spring Makeup Ranges
Stila Launches its Empire of Light Spring Collection
<
66
Vitamin-Infused Setting Sprays
Vitamin-Infused Setting Sprays
The All Nighter Vitamin C Setting Spray Energizes and Brightens
<
65
Weightless Lash Extensions
Weightless Lash Extensions
Ardell Beauty Launches its Light As Air False Lashes Collection
<
64
Protective Priming Sunscreens
Protective Priming Sunscreens
Wander Beauty's Pack Up & Glow Priming Mineral SPF 40
<
63
Natural Makeup Brushes
Natural Makeup Brushes
Cosmogen Launched a Special Kabuki Brush for 'Oh My Cream!'
<
62
Professional-Grade Haircare Lines
Professional-Grade Haircare Lines
Schwarzkopf's OSiS+ Product Range is Effective & Glamour-Focused
<
61
Fragrance-Free Whipped Clay Masks
Fragrance-Free Whipped Clay Masks
Fenty Skin Solves Uneven Texture and Oiliness with This Mask
<
60
Buildable Color Skincare Hybrids
Buildable Color Skincare Hybrids
Keys Soulcare Launches the Make You Cosmetic Range
<
59
Mother's Day Wellness Products
Mother's Day Wellness Products
SELV Rituel Offers a Range of Quartz-Made Products
<
58
Silky Plant-Based Serums
Silky Plant-Based Serums
Herbivore Botanicals Unveils its Plant-Based Retinol Alternative Serum
<
57
Women-Over-40 Skincare Brands
Women-Over-40 Skincare Brands
Kari Gran Announces Crowdfunding Campaign Through StartEngine
<
56
AI Makeup Experiences
AI Makeup Experiences
Revieve and Shiseido Launch the AI Makeup Advisor Experience
<
55
Gender-Neutral Self-Care Products
Gender-Neutral Self-Care Products
FRAMA Has Teamed Up with Be My Guest on Its Herbarium Collection
<
54
Powder SPF Makeup Hybrids
Powder SPF Makeup Hybrids
Tina Alster M.D. Spotlights a 100% Mineral-Based Foundation & Sunscreen
<
53
Celebrity-Branded Fragranced Home Products
Celebrity-Branded Fragranced Home Products
Courteney Cox's Homecourt Range Expands with New Scents
<
52
Sustainable Vegan Setting Powders
Sustainable Vegan Setting Powders
Cheekbone Beauty Launches its Mattifying Moondust Product
<
51
Sustainable Makeup Blender Kits
Sustainable Makeup Blender Kits
Beautyblender Spotlights its BESTIES Bio Pure™ Offering
<
50
Stingless Anti-Bump After-Shave
Stingless Anti-Bump After-Shave
Bump Clear by Frederick Benjamins Hydrates the Skin
<
49
Self-Activated Clinical Skincare
Self-Activated Clinical Skincare
Exponent Beauty's Patented System Delivers Peak Performance
<
48
Curated In-Store Beauty Departments
Curated In-Store Beauty Departments
Browns Unveils a Beauty Range with Treatment Residencies
<
47
Brand-Backed Beauty Ranges
Brand-Backed Beauty Ranges
Walmart and Space NK Debut Prestigious Beauty Products
<
46
NFC-Enabled Moisturizer Jars
NFC-Enabled Moisturizer Jars
Clinique’s Moisture Surge 100H Packaging Links to Digital Content
<
45
Celebrity Beauty Brand Ambassadors
Celebrity Beauty Brand Ambassadors
Glossier Signs Olivia Rodrigo as a Long-Term Partner
<
44
Springtime Treat-Inspired Nail Polishes
Springtime Treat-Inspired Nail Polishes
The Sally Hansen Insta-Dri x Peeps Collection is Sweet
<
43
Fruity Hair-Body Fragrance Mists
Fruity Hair-Body Fragrance Mists
Sol De Janeiro Draws Inspiration from the Brazilian Way
<
42
Body Care Refill Stations
Body Care Refill Stations
The Body Shop Launched Refill Stations in 400 Stores Around the World
<
41
Potent Skincare Serums
Potent Skincare Serums
Perricone MD Hyaluronic Acid Intensive Hydrating Serum is Firming
<
40
Limited-Edition Cartoon Cosmetics
Limited-Edition Cartoon Cosmetics
Maybelline Unveils its Pokémon Pikachu Collection
<
39
Hydrating Body Wipes
Hydrating Body Wipes
Beia Beauty Launches its Hydrating Refresh Wipes for the Body
<
38
Summer-Ready Eyeshadow Palettes
Summer-Ready Eyeshadow Palettes
NARS 16-Shade Eyeshadow Palette Features Shimmery & Matte Options
<
37
Celebrity-Curated Glow-Promoting Beauty Sets
Celebrity-Curated Glow-Promoting Beauty Sets
Biossance & Reese Witherspoon Curate The Sunshine Set
<
36
Fragrance-Branded Eyewear Collections
Fragrance-Branded Eyewear Collections
Byredo Unveiled Three Signature Byproduct 34 Eyewear Pieces
<
35
Essential Oil-Infused Beauty Products
Essential Oil-Infused Beauty Products
I-N Beauty Offers Products Made with Organic Aromas
<
34
Visibly Plumping Lip Treatments
Visibly Plumping Lip Treatments
U Beauty's Plasma Lip Compound Has a 3D Cushion Effect
<
33
Brightening Vitamin Gel Creams
Brightening Vitamin Gel Creams
Sunday Riley's C.E.O. AFTERGLOW Supercharges Natural Radiance
<
32
Convenient Online Skincare Brands
Convenient Online Skincare Brands
'Geologie' Compiles a Personalized Set of Skincare Products
<
31
Boundary-Breaking Beauty Programs
Boundary-Breaking Beauty Programs
Smashbox Open Studios is a Residency That Supports Artists
<
30
Multinational Beauty Brands
Multinational Beauty Brands
Sunnies Face is Expanding to the United States with an Online Store
<
29
Bioactive Plastic-Free Skincare
Bioactive Plastic-Free Skincare
Pangea's Plant-Based, Sustainable Skincare is Ethically Sourced
<
28
Sitcom-Themed Nail Polishes
Sitcom-Themed Nail Polishes
Sally Hansen Takes Inspiration from Friends to Create a New Collection
<
27
Sustainable Peony Lotions
Sustainable Peony Lotions
The Award-Winning Soothing Peony Milky Lotion Pairs with Eco-Pouches
<
26
Floral Sunscreen Serums
Floral Sunscreen Serums
The Tulip Dew Sunscreen Serum Harnesses the Power of Dutch Tulips
<
25
Plantable Soap Packaging
Plantable Soap Packaging
SELV RITUEL’s Nordique Savon Soap is Elegant and Eco-Friendly
<
24
Cooling Concealer Sticks
Cooling Concealer Sticks
The Cold Concealer Cooling Coverage Stick is Water & Caffeine-Infused
<
23
Waterless Manicure Kits
Waterless Manicure Kits
VOESH New York Makes Manicures at Home Simple
<
22
Luxury Pear Cosmetics
Luxury Pear Cosmetics
Sabon Launches its Wild Pear Collection for an Elevated Shower Experience
<
21
Beauty-Branded NFTs
Beauty-Branded NFTs
MAC Launches the Limited-Edition Viva Glam x Keith Haring NFT Collection
<
20
Summer-Ready Organic Sunscreens
Summer-Ready Organic Sunscreens
Raw Botanics Offers its Organic Raw Reflection SPF
<
19
Skincare-Inspired Haircare Products
Skincare-Inspired Haircare Products
Chi Naturals Aloe Vera & Hyaluronic Acid Collection is Vegan
<
18
Shower-Friendly Carton Packaging
Shower-Friendly Carton Packaging
sk*p's Fully Recyclable Paper Vessels Reduce Plastic Dependence
<
17
Eco-Conscious Makeup Lines
Eco-Conscious Makeup Lines
The CoverGirl Earth Month Collection is Limited-Edition
<
16
Summery Guava Blossom Perfumes
Summery Guava Blossom Perfumes
Victoria's Secret Launched a New Bombshell Perfume, 'Sundrenched'
<
15
Illuminating Mineral Sunscreens
Illuminating Mineral Sunscreens
This Two-in-One SPF Provides a Lightweight Daily Glow
<
14
Liquid Matte Lipsticks
Liquid Matte Lipsticks
Gucci Beauty Has Added New Rouge À Lèvres Liquide Mat Lipsticks
<
13
AI-Informed Skincare
AI-Informed Skincare
Revea is Disrupting the Skincare Industry with its Precision Skincare Tech
<
12
Climate Care Moisturizers
Climate Care Moisturizers
Nivea is Launching the First Skincare Product with Recycled CO2
<
11
Anti-Pollution Jelly Toners
Anti-Pollution Jelly Toners
The Hydra Shield Anti-Pollution Jelly Toner Protects the Skin Barrier
<
10
Melanin-Focused Baby Products
Melanin-Focused Baby Products
Proudly Baby Care is a First-of-its-Kind Range for Melanated Skin
<
9
Reef-Safe Mineral Sunscreens
Reef-Safe Mineral Sunscreens
Everyday California Offers its Sunscreen Line with the Planet in Mind
<
8
Gen Z-Approved Beauty Brands
Gen Z-Approved Beauty Brands
selfmade was Developed with BIPOC Mental Health Experts
<
7
Durable Reusable Cotton Rounds
Durable Reusable Cotton Rounds
The LastRound Large Are Ideal for Removing a Full Face of Makeup
<
6
Texture-Reducing Blurring Powders
Texture-Reducing Blurring Powders
The New Yummy Skin Blurring Balm Powder Just Launched
<
5
Nostalgic Acne Patches
Nostalgic Acne Patches
Starface's Hydrocolloid Pimple Protectors Feature the Face of Spongebob
<
4
Colorful Press-On Nails
Colorful Press-On Nails
Paintlab Debuted a Collection of Five Easy-to-Use Acrylic Nails
<
3
Advanced In-Store Digital Platforms
Advanced In-Store Digital Platforms
Perch Uses Lift-and-Learn Technology Associated with Packaging
<
2
Empowering Skincare Activations
Empowering Skincare Activations
The Dove Self-Esteem Project Debuted the #DetoxYourFeed Campaign
<
1
Clean Sculpting Skincare
Clean Sculpting Skincare
Nakery Beauty Body Care Products are Like Shapewear for Skin
<