MyKirei by KAO Soothing Peony Milky Lotion is a skincare product that delivers lightweight moisture without compromising on sustainability since it can be replenished with Eco-Pouches. The elegant product packaging is easily refilled with Eco-Pouches, which help to reduce plastic up to 75% vs. traditional lotion packaging and are also 100% recyclable with TerraCycle.
The silky lotion with Japanese peony extract is easily absorbed into the skin and it provides deep hydration and comfort that lasts all day, plus a light, clean and refreshing floral scent.
MyKirei by KAO's Soothing Peony Milky Lotion was recently recognized with a Smart Beauty Award from Real Simple and it is just one of 10 products to make the cut for the magazine's March 2022 issue.
Why This Trend Is Growing
- Sustainable Skincare Packaging
- Develop eco-friendly packaging innovations that reduce plastic usage and emphasize recyclability to appeal to environmentally-conscious consumers.
- Refillable Beauty Products
- Create refillable beauty products that offer customers the opportunity to reduce waste and save money, while promoting sustainability and convenience.
- Natural Ingredient Formulations
- Develop skincare products that feature natural and organic ingredients, which appeal to consumers seeking a balance between sustainability and personal health.
Industries Being Reshaped
- Beauty and Personal Care
- The beauty and personal care industry can invest in greener and eco-friendly product packaging innovations to reduce waste and meet consumer environmental-consciousness demands.
- Sustainability
- Companies in the sustainability sector could benefit from creating innovative, eco-friendly packaging materials to promote a greener future and meet consumer demand for sustainable alternatives.
- Retail
- Retailers can promote refillable beauty products to reduce packaging waste, save customers money and position themselves as eco-friendly, sustainable brands.
