With individuals being mindful of how many trips they make to the grocery store amid the COVID-19 pandemic, frozen plant-based food become a staple product—especially for the vegan consumers and those who are looking to change up their diet, in favor of the environment.
In this time, popular plant-based brand Daiya has revamped a number of its recipes to ensure the taste and texture of its products are the best they can be. This includes its ready-to-go burritos, as well as its pizzas. These offerings are great for people with allergies as they are free from soy, dairy, eggs, fish, shellfish, and gluten.
The frozen plant-based foods also call out to a number of comfort snacks and desserts like Mikey’s savory handheld pockets and Chimp Treats' natural, low-calorie frozen fruit desserts.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
