Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our FREE Virtual event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2021 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

58 Fearless Ferrari Innovations

From Revamped Supercars to Flying Ferraris

— November 8, 2009 — Autos
The only thing better than a Ferrari is a fleet of Ferraris. And the only thing better than a fleet of Ferraris is a fleet of flying Ferraris. And the only thing… I’ll stop now.

The point of the story is that Feraris are a kick-ass way to show that you are high class. In honor of the awesomely ostentatious automobile, we bring you 60 fearless Ferrari innovations. Ready. Set. Go!

Implications - Ferrari is a great example of a company that has exceeded its initial purpose and crossed over to the realm of lifestyle branding. To achieve this, a company must ensure that, though they may expand into other industries, their brand personality stays the same consistently.
4.9
Score
Popularity
Activity
Freshness
58
Ferrari-Branded Traffic Assist Pro
Ferrari-Branded Traffic Assist Pro
<
57
60s Inspired Supercars
60s Inspired Supercars
Pininfarina 'Golden Ferrari' Based on '65 Spyder
<
56
Supercar Mobile Phones
Supercar Mobile Phones
The Ferrari Cell Phone
<
55
Ferrari of Tool Chests
Ferrari of Tool Chests
Kobalt Integrates LEDs, Music, Fridge
<
54
Flying Ferraris in 2010
Flying Ferraris in 2010
The Moller International 'Autovolantor'
<
53
Ferrari Inspired Timepiece
Ferrari Inspired Timepiece
Quattro Valvole By Meccaniche Veloci
<
52
Ferrari Pedal Car
Ferrari Pedal Car
<
51
Lifesize Formula 1 Car is Edible
Lifesize Formula 1 Car is Edible
Candy Coated Chocolate Ferrari F2008
<
50
Automakers Get Into Gaming
Automakers Get Into Gaming
Ferrari to Launch Video Game
<
49
Unearthed Supercar Predecessors
Unearthed Supercar Predecessors
1947 166 Corsa Spyder is the Oldest Completed Ferrari
<
48
Co-Branded Mobile Phones
Co-Branded Mobile Phones
Ferrari Vertu Phone (£4000)
<
47
Ferrari 60th Anniversary Bike
Ferrari 60th Anniversary Bike
Colnago 2007 Collection
<
46
Prancing SuperCar
Prancing SuperCar
Ferrari Fiorano 599 GT Convertible
<
45
Denim-Lined Supercars
Denim-Lined Supercars
Fiat Grandson Customizes Ferrari Into a Pair of Jeans
<
44
Ferrari F50 Boat
Ferrari F50 Boat
The Only Ferrari You Can Drive in Venice
<
43
Co-Branded Loaner Cars
Co-Branded Loaner Cars
Fiat 500 Edition Ferrari
<
42
Ferrari 430 Scuderia
Ferrari 430 Scuderia
Frankfurt Motor Show
<
41
Revamped Supercars
Revamped Supercars
The Maranello Ferrari 458 Italia Produces Much Less CO2 Emissions
<
40
Supercar Projector Clocks
Supercar Projector Clocks
The Ferrari Alarm Clock
<
39
Customized Ferrari 612 Scaglietti
Customized Ferrari 612 Scaglietti
New One-to-One Personalisation Program
<
38
Supercar Surfboards
Supercar Surfboards
Cool Ferrari Ride On The ‘Scuderia Spider 16' Surfboard
<
37
Supercar Skateboards
Supercar Skateboards
The Ferrari Skateboard
<
36
Bank-Breaking Cars
Bank-Breaking Cars
1957 Ferrari 250 Testa Rossa Sells for $12.2 Million (UPDATE)
<
35
Luxury Ollies
Luxury Ollies
Ferrari Skateboard
<
34
Supercars on Steroids
Supercars on Steroids
Mad Cap German Firm Soups Up Ferrari Enzo FXX Evolution
<
33
Explosive Supercars
Explosive Supercars
Jason Battersby's Ferrari Nero is Inspired by Chaos
<
32
Ferrari FXX Evoluzione Unveiled… Wow!
Ferrari FXX Evoluzione Unveiled… Wow!
<
31
Motorola Signs Pininfarina, Design Firm of Ferrari and Maserati
Motorola Signs Pininfarina, Design Firm of Ferrari and Maserati
<
30
Lux Rocket Cars
Lux Rocket Cars
1957 Ferrari 250 Testa Rossa is Hotter Now Than in its Heyday
<
29
Custom Ordered Cars
Custom Ordered Cars
Ferrari P 4/5 by Pininfarina
<
28
Marco Morosini, Designer for Ferrari and Italian Fashion (INTERVIEW)
Marco Morosini, Designer for Ferrari and Italian Fashion (INTERVIEW)
<
27
Full-Bodied Ferraris
Full-Bodied Ferraris
Iranian F1 Engineering
<
26
Ferrari Stretch Limo
Ferrari Stretch Limo
Uglier With Length
<
25
Nokia Vertu Ferrari Phone
Nokia Vertu Ferrari Phone
Ascent Ferrari 60
<
24
Italy by Ferrari
Italy by Ferrari
Red Travel Italia
<
23
Luxury Home Gyms
Luxury Home Gyms
The Ferrari Unica
<
22
Furniture for Gearheads
Furniture for Gearheads
F1 Ferrari 7-Speed Gearbox Table
<
21
Design Your Own Ferrari (Update)
Design Your Own Ferrari (Update)
One-to-One Personalisation
<
20
Luxury Auto Architecture
Luxury Auto Architecture
The Ferrari Factory Store Encapsulates Style and Practicality
<
19
Wooden Engines
Wooden Engines
Replica Ferrari Engine by Bill Dietz
<
18
Faking Status With Counterfeit Cars
Faking Status With Counterfeit Cars
Knock Off Ferraris
<
17
Scaled-Down Supercars
Scaled-Down Supercars
The Fully-Functional Ferrari 312PB
<
16
Forbes List of World's Most Expensive Cars
Forbes List of World's Most Expensive Cars
No Lamborghinis or Ferraris
<
15
Super Luxury Transport
Super Luxury Transport
Ferrari Segway PT i2
<
14
Supercharged Small Cars
Supercharged Small Cars
Fiat Abarth 695 Tribute Ferrari is a Little Car With a Big Engine
<
13
Collectible Coffee Tables
Collectible Coffee Tables
Scuderia Ferrari BBS Wheel Table is Perfect for Racing Fans
<
12
Racecar Escorts
Racecar Escorts
‘Ferrari Guy' Offers Chicago Escort Services in Custom Ride
<
11
LEGO Formula 1 Cars
LEGO Formula 1 Cars
Drivable Building Block Ferrari
<
10
Luxury Supercar Watches
Luxury Supercar Watches
Ferrari Chronograph Collection in Signature Red and Yellow
<
9
Supercar Limos
Supercar Limos
Stretch Ferrari is World's Fastest (UPDATE)
<
8
Replacement Eco-Racecars
Replacement Eco-Racecars
Ferrari's Newer F430 is a Green Racing Machine
<
7
Celebs Faking Status
Celebs Faking Status
50 Cent Busted For Fibs About Ferrari Collection
<
6
Ferrari Theme Park
Ferrari Theme Park
Disneyland of Italian Race Cars in Abu Dhabi
<
5
Tattooed Supercars
Tattooed Supercars
The Calavera Ferrari F 430 is One Stylishly Tough Ride
<
4
Fake Supercars
Fake Supercars
Chinese Make a Fake Ferrari
<
3
102 Crimson Celebrations
102 Crimson Celebrations
From Debra Messing to Ferrari
<
2
Flying Ferraris
Flying Ferraris
X-Racer by Vincent Montreuil Rises Above and Beyond
<
1
Faking Awesome
Faking Awesome
Fake Ferraris, Children, Lovers and Guns
<