Between staring in Super Bowl ads and releasing new products to their existing cosmetic lines, these February 2018 celebrity ideas demonstrate the busy month that stars and socialites have had.
The Kardashian and Jenner sisters stared in Calvin Klein's notorious #MyCalvins campaign, in a fresh-faced editorial that celebrated family ties and nostalgic Americana. Meanwhile, Kim Kardashian launched three new Valentine's Day-themed perfumes, which arrived in gorgeous heart-shaped containers.
Celebrities are doing more than just endorsing products, as do-gooders like Demi Lavoto demonstrate, with her new mental wellness initiative that's offering free group therapy sessions to the singer's concert goers. On a similar note, the black celebrity dresses that were worn to the Golden Globes will be auctioned off, with the proceeds donated in support of the Time's Up legal defense fund.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
