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Hennessy and A$AP Ferg Collaborated on a Campaign and a Cocktail

 - Jan 18, 2018
References: thespiritsbusiness
Hennessy and A$AP Ferg, a New York rap artist, joined forces for a new campaign that involved the creation of an exclusive track called 'Family,' cover artwork for the song a cocktail that is only available through Cocktail Courier.

The exclusive cocktail created for the Hennessy x A$AP Ferg campaign has been dubbed 'The Uptown' and combines Hennessy VSOP Privilège with cassis, hibiscus, cinnamon, chipotle and lemon juice.

To help consumers try their hand at making their own version of the cocktail from scratch, Cocktail Courier will deliver a cocktail kit with all of the necessary ingredients to those of the legal drinking age in the United States for $78. As a special treat for fans, the first 100 people to place an order for a kit will also receive a limited-edition vinyl pressing of A$AP Ferg's Family track.