These examples of digital store merchandising range from tech-powered wine displays -- store shelves that feature an interactive touchscreen component -- to digitized detergent kiosks that feature exclusive promotions and product specs.
PERCH Interactive, experts in digital store merchandising are known for retail displays that are both educational and engaging. The brand's experiential fixtures range from digitized nail polish and clothing displays to storytelling skincare kiosks and shelves that provide storage and phone-connected capabilities.
Other favorites include a digital showroom from Tommy Hilfiger -- the brand's immersive retail space doubles as a store and an educational facility for new salespeople -- as well as a Pro Direct's London flagship boutique that boasts a web-enabled store display that mimics the retailer's e-commerce site.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
