31 Examples of Boomer Lifestyle Marketing

From Digital Detox Resorts to Connected Cruise Wearables

— March 23, 2017 — Life-Stages
These examples of Boomer lifestyle marketing range from digital detox resorts to connected cruise ship wearables that make one's travel experience a more personalized and convenient one. In addition to examples like Carnival's Ocean Medallion wearables, other standouts in the realm of travel include opulent cruise ship pubs like Pacific Explorer's The Bonded Store along with beautifying red wine treatments like the one offered at Tuscan resort and spa Castello di Casole.

Thanks to its appreciation for luxury goods and services, the Boomer demographic is known for indulging in experiences that are entertaining while improving quality of life. Some examples related to this state of mind include culinary cycling tours that explore farm-to-fork cooking while partnering with local wineries or distilleries.

Additional examples of Boomer lifestyle marketing include recipe-suggesting grocery store displays and artisanal alcohol gifts that are both elegantly branded and functional.
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31
Luxe Jeweler Expansions
Luxe Jeweler Expansions
The Faberge India Debut Introduces the Heritage Brand to an Asian Market
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30
Singles-Only Boomer Clubs
Singles-Only Boomer Clubs
This Alberta Club Consistently Hosts Meetups to Bring People Together
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29
Restaurant-Style Retirement Cafeterias
Restaurant-Style Retirement Cafeterias
Atria Hearthstone's Cafeteria Uses Servers and Menus
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28
Rural Modern Sports Centers
Rural Modern Sports Centers
The 'Sportscentre' Gymnasium is on the Outskirts of Rotterdam
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27
Celebratory Half-Century Whiskeys
Celebratory Half-Century Whiskeys
The Dalmore 50 Single Malt Scotch Whiskey is a Lavish Libation
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26
Dedicated Whisky Shops
Dedicated Whisky Shops
Alberta's World of Whisky Showcases More Than 700 Whisky Products
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25
Modern Retiree Villages
Modern Retiree Villages
This Residential Development Project from the Aveo Group is Boomer-Focused
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24
Premium Trinidadian Rums
Premium Trinidadian Rums
'Angostura 1787' Rum Celebrates Trinidad's Historic Sugar Industry
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23
Historical Whiskey Bottle Redesigns
Historical Whiskey Bottle Redesigns
This New Bottle Marks Jack Daniel's 150th Anniversary
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22
Wine-Preserving Bottles
Wine-Preserving Bottles
QikVin Prevents Opened Wine Bottles from Succumbing to Oxidation
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21
Profitable Boomer Expositions
Profitable Boomer Expositions
This Event Gives Brands the Chance to Sell to Consumers Over 50
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20
40-Year-Old Scotch Whiskies
40-Year-Old Scotch Whiskies
Deanston 40 Year Old is a Premium Whisky for Discerning Drinkers
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19
Exotic Artisanal Preserve Packaging
Exotic Artisanal Preserve Packaging
The Melina's Confections Branding Designs are Refined
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18
Opulent Cruise Ship Pubs
Opulent Cruise Ship Pubs
The Bonded Store Cocktail Bar Offers Craft Cocktails While at Sea
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17
Luxurious Coffee Pods
Luxurious Coffee Pods
Difference Coffee Co. is Sold Exclusively at Luxury Hotels and Resorts
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16
Exclusive Irish Spirits
Exclusive Irish Spirits
Glendaloug Released a Limited-Edition Sloe Gin for the Winter Season
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15
Camel Milk Cafe Menus
Camel Milk Cafe Menus
The 'Majlis Dubai' Cafe Serves Products Made With a Cow Milk Alternative
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14
Avant-Garde Boomer Editorials
Avant-Garde Boomer Editorials
The Michele Lamy ODDA Magazine Cover Story Boasts Conceptual Imagery
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13
Personalized Cruise Wearables
Personalized Cruise Wearables
Carnival's Ocean Medallion Helps Guest Find the Best Experience
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12
Beautifying Red Wine Baths
Beautifying Red Wine Baths
'Castello di Casole' Offers a Spa Treatment Based Around Wine
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11
$2 Million Dining Experiences
$2 Million Dining Experiences
The Ce La Vi Restaurant in Singapore Offers the Most Expensive Meal
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10
Meticulous Produce Displays
Meticulous Produce Displays
This Grocery Store Was Designed to Feel Like an Outdoor Market
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9
Whiskey-Branded Coffee
Whiskey-Branded Coffee
Jack Daniel's Tennessee Whiskey Coffee Blends Coffee with Whiskey's Taste
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8
Digital Detox Spa Holidays
Digital Detox Spa Holidays
The Kamalaya Resort Offers Time Away From Daily Commitments
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7
Airport Coffee Bars
Airport Coffee Bars
The Sydney Airport is Now Home to a Joe & the Juice Cafe
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6
Chef-Curated Urban Gardens
Chef-Curated Urban Gardens
'The Bayless Gardens' Grows Fresh Produce for Rick Bayless' Restaurants
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5
Multi-Sensory Liquor Shops
Multi-Sensory Liquor Shops
Pernod Ricard's Cruise Ship Store Educates and Inspires Consumers
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4
Fresh Seafood Merchandising
Fresh Seafood Merchandising
Nakide's 'Halles des 5 Cantons' Grocery Concept Embodies Quality
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3
Pop-Up Wine Shops
Pop-Up Wine Shops
Aldi Süd is Set to Open a Temporary Wine Shop in Düsseldorf, Germany
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2
Vintage Alcohol Gift Sets
Vintage Alcohol Gift Sets
This Jagermeister Gift Set is a Limited Edition Offer
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1
Recipe-Themed Grocery Displays
Recipe-Themed Grocery Displays
Waitrose's In-Store Shelving Shares Meal Ideas with Shoppers
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