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63 Airline Initiatives

From Barf Bag Advertising to Hair-Shaving Flights

— August 4, 2010 — Marketing
In some ways air travel has evolved immensely since the very first flight (think of the the relatively cheap cost of flying), although in other ways, some airlines are offering terrible service (like unidentifiable meals and insane delays).

This cluster of airline initiatives and marketing tactics, from barf bag advertising to hair-shaving flights, shows the creative ways that airlines have competed with each other in the market.

Implications - Traveling for extended amounts of time and distances can be extremely tiring, taxing and stressful. The stand-out businesses within the travel industry will be capable of providing their clients with unique and unmatched experiences. To stay at the cutting-edge and forefront of such an industry, it is imperative that businesses work to discover innovative ways to ease the stressful burdens often caused from traveling.
4.6
Score
Popularity
Activity
Freshness
62
Crystal Ball of Flight Delays
Crystal Ball of Flight Delays
DelayCast.com
<
61
Phone Calls on Flights
Phone Calls on Flights
Emirates AeroMobile
<
60
Crowdsourcing Airline Fees
Crowdsourcing Airline Fees
Ryanair Will Pay €1,000 for the Best New Fee
<
59
Tweeting for Air Fare
Tweeting for Air Fare
Free Flight Follow Friday Taps into User Behavior on Twitter
<
58
Airline Check-In Via PDA or Cell Phone
Airline Check-In Via PDA or Cell Phone
Houston Intercontinental Test Launched
<
57
New Airline Security Mechanisms
New Airline Security Mechanisms
Tunnel of Truth
<
56
Air-Pods at 30,000 Feet
Air-Pods at 30,000 Feet
<
55
Peeping Security Scans
Peeping Security Scans
Manchester Checks out X-Ray Tech at the Airport
<
54
Hair-Shaving Flights
Hair-Shaving Flights
Air New Zealand Swaps Free ‘Sky High Shave' Flight for Hair
<
53
Valuing Older Employees
Valuing Older Employees
US Airways Crash Proves Senior Pilots Are Safer Than Youngsters
<
52
WiFi Flying High
WiFi Flying High
BetaBlue on Jet Blue Airlines
<
51
Charging Fliers by Weight
Charging Fliers by Weight
Derrie-Air
<
50
Airline Cookbooks
Airline Cookbooks
Singapore Airlines' 'Above & Beyond' is for High-End Cuisine at Home
<
49
WiFi in the Sky
WiFi in the Sky
<
48
Outrageous Airline Fees
Outrageous Airline Fees
Pay-to-Pee Proposal for Passengers Flying Ryanair
<
47
Smintair
Smintair
Smoker's International Airline
<
46
Flying Casinos
Flying Casinos
Airbus A380 Spark Interest in Asian Markets
<
45
Lufthansa Sterotype Ads
Lufthansa Sterotype Ads
RumorTravels Campaign
<
44
Triple Bunk Jet
Triple Bunk Jet
Lufthansa Fits More Passengers Horizontally
<
43
Airplane Kegerators
Airplane Kegerators
Japanese Airline All Nippon Airways Offers Draft Beer In Flight
<
42
2-for-1 Flights for Obese Passengers
2-for-1 Flights for Obese Passengers
Canadian Airlines Offer Second Seat Free
<
41
First Renewable Fuel Flight
First Renewable Fuel Flight
Virgin Atlantic Flies On Babassu & Coconut Oil
<
40
Mid-Air Marriages
Mid-Air Marriages
EasyJet Proposes Idea of In-Flight Wedding Ceremonies
<
39
Barf Bag Advertising
Barf Bag Advertising
<
38
Video Ad Spoofs British Airways
Video Ad Spoofs British Airways
Silverjet Airlines
<
37
Monthly Flight Passes
Monthly Flight Passes
For $600, Fly All You Want With JetBlue in September
<
36
Airlines for Animals
Airlines for Animals
‘Pet Airways' Lets Your Favorite Animals Fly Without You in Style
<
35
Billion-Dollar Airport Deals
Billion-Dollar Airport Deals
Richard Branson to Buy Gatwick
<
34
Airline Fat Tax
Airline Fat Tax
Overweight Fliers to be Penalized?
<
33
Designer Barf Bags
Designer Barf Bags
Puke in style
<
32
Urban Art & Music Flights
Urban Art & Music Flights
Vueling by MTV
<
31
Oily Airline Ads
Oily Airline Ads
The Spirit Airlines Advertisement Takes a Hit at BP
<
30
$9 Flights
$9 Flights
Jet America Airlines Offers Credit Crunch U.S. Airfare
<
29
Ecofurbishing Aircraft
Ecofurbishing Aircraft
Southwest Airlines' 'Green Plane' Environmentally-Friendly Prototype
<
28
Infographic Airlines
Infographic Airlines
Kulula Rebranding Applies Guidance to Airplane Exteriors
<
27
Carbon Neutral Flying
Carbon Neutral Flying
Silverjet is the World's First Eco-Stylish Airline
<
26
Local Airline Amenities
Local Airline Amenities
Virgin Atlantic's V Australia Offers a Distinct Aussie Flavor
<
25
Bikini-Clad Airplanes
Bikini-Clad Airplanes
Sports Illustrated Sponsored Boeing Has Swimsuit Models On Planes
<
24
$250,000 Plane Ticket
$250,000 Plane Ticket
Singapore Airbus A380
<
23
Tablet Airport Check-Ins
Tablet Airport Check-Ins
Malaysia Airlines' iPad Check-in Kiosk is Aimed at Frequent Flyers
<
22
Free Plane Tickets
Free Plane Tickets
ULCCS Like RyanAir Offer Free Flights
<
21
Bald Head Billboard Ads
Bald Head Billboard Ads
Air New Zealand Seeks Shaven Heads for Ad Tattoos
<
20
Airline Cabin Re-Creations
Airline Cabin Re-Creations
The Pan Am 747 Garage is One Man's Passion
<
19
Own A Retro Airline Food Cart
Own A Retro Airline Food Cart
Flight001 Trolleys
<
18
Sound-Proof Flights
Sound-Proof Flights
Lufthansa Airbus A380 Jetliner is Extra Extravagant
<
17
Travelling in Luxury
Travelling in Luxury
Japan Airlines Introduces First Class Suites
<
16
Ceilingless Airplanes
Ceilingless Airplanes
Emirates Airbus A340-500
<
15
Stand-Up Flying
Stand-Up Flying
Airlines Offer Vertical Seating to Improve Passenger Capacity
<
14
Too Hot for Takeoff
Too Hot for Takeoff
Southwest Airlines Sued for Booting Under-Dressed Hooters Waitress
<
13
Wet 'n' Wild Airline Ads
Wet 'n' Wild Airline Ads
New Avianova Commercial Shows Girls in Bikinis Cleaning Dirty Planes
<
12
Personal Airplane Rooms
Personal Airplane Rooms
The Singapore Suite from Singapore Airlines is a $15,000 Investment
<
11
Packaging as Cutlery
Packaging as Cutlery
SpoonLidz Fold-Out Spoons Under the Lid
<
10
Super-Luxe Airline Suites
Super-Luxe Airline Suites
Swiss Air Makes Joining the Mile High Club Irresistible
<
9
$14,000 Showers in the Sky
$14,000 Showers in the Sky
Emirates A380
<
8
Stewardess Fashion
Stewardess Fashion
From Jetway to Runway
<
7
E-Paper Boarding Pass Watches
E-Paper Boarding Pass Watches
Ticketime
<
6
Backless Plane Chairs
Backless Plane Chairs
Airplane High-Density Seating Concept Looks Uncomfortable
<
5
Body Painted Pilots
Body Painted Pilots
Air New Zealand Has 'Nothing to Hide' in New Ad Campaign
<
4
Extravagant Airplane Cabins
Extravagant Airplane Cabins
Etihad Airways
<
3
Naughty Flight Attendants
Naughty Flight Attendants
Ryanair's Edita Schindlerova Has a Very Adult Second Job
<
2
Mile-High Flying Mansions
Mile-High Flying Mansions
Exceptionally Luxurious Airplane Interiors by Luftansa Technik
<
1
Nudist Flights
Nudist Flights
Naked Travel in Germany With OssiUrlaub.de
<