Ryanair--the airline that came up with the “Pay to Pee” concept--isn’t finished cutting costs and creating fees, but they may have run out of ideas. Ryanair is now offering €1,000 to anyone who can submit the next best idea for a new fee to sock passengers with.
Ryanair obviously believes that all publicity is good publicity--and it’s working. I’m thinking a “Pay Per Garment” would work nicely. Certainly I would pay full fee to be fully-clothed, but hopefully the sweet young things would save as much as possible by wearing as little as possible.