Youthful Beverage

Brands tout anti-aging properties in their beverages

Implications - With food and beauty industries often colliding, brands in the beverage space are incorporating and touting anti-aging ingredients in their products. These products allow brands to not only present their products as healthy, but nutritious in a way where visible effects can be observed–catering to consumers seeking all-encompassing approaches to self-care.

Workshop Question - Consider an adjacent industry that your brand could take inspiration from.
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38,985 Total Clicks
Oct 17 - May 19
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Featured Examples
Drinkable Anti-Aging Supplements - Bend Beauty's Anti-Aging Formula Increases Resistance to UV Rays
SCORE 9.7
New and Viral 238 Clicks Pub: May 22, 19
Drinkable Anti-Aging Supplements
Bend Beauty's Anti-Aging Formula Increases Resistance to UV Rays
Exposure to UV radiation can be beneficial in small doses but it can also lead to short-term and long-term damages, including visible signs of premature aging—Bend Beauty’s anti-aging... [More]
Anti-Aging Rose Drinks - Dirty Lemon's Anti-Aging Elixir Boasts Bulgarian Rose
SCORE 7.7
New and Hot 256 Clicks Pub: May 21, 19
Anti-Aging Rose Drinks
Dirty Lemon's Anti-Aging Elixir Boasts Bulgarian Rose
Years ago, Dirty Lemon released a +rose anti-aging tonic and now it is introducing the limited-edition +white rose anti-aging elixir. Like the Bulgarian rose water-infused beverage that came before... [More]
Cashew-Based Algae Milks - The Blue Majik Beverage Offers a Multitude of Health Benefits
SCORE 4.4
Average 847 Clicks Pub: Oct 24, 17
Cashew-Based Algae Milks
The Blue Majik Beverage Offers a Multitude of Health Benefits
The Vancouver-based MELU Juice & Health Bar is offering a new Blue Majik Mylk as part of its “Nut Mylk” collection. With blue algae being increasingly popular in lattes, the... [More]
Floral Anti-Aging Spirits - 'Collagin Rose' is a Pink Alcohol Product Made with Pure Collagen
SCORE 4.8
This Year and Average 476 Clicks Pub: Aug 2, 18
Floral Anti-Aging Spirits
'Collagin Rose' is a Pink Alcohol Product Made with Pure Collagen
Following the launch of its original gin with collagen, Collagin is now introducing consumers to a pink alcohol version of its popular product called ‘Collagin Rose.’ The all-new... [More]
Citrus Rose Beverages - Dirty Lemon's Rose Drink Boasts Beautifying Benefits
SCORE 3.4
Mild 1,010 Clicks Pub: Oct 18, 17
Citrus Rose Beverages
Dirty Lemon's Rose Drink Boasts Beautifying Benefits
As well as making a range of functional lemon drinks enriched with ingredients to promote everything from sleep to detoxification, Dirty Lemon is set to expand its offerings with an all-new rose... [More]
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