Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,250 more

Whimsical Gifting

Mythical gift-giving references the power of Internet culture

Implications - In an effort to align with the fantasy of the holiday season in an unexpected way, retailers and manufacturers are offering whimsical products that engage consumers' sense of play. Products that reference mythical creatures and folkloric concepts tie into a sense of nostalgia that's been largely accelerated by fast-growing digital culture, and indicate the strength of Internet fandoms in real-world contexts.
Workshop Question — What can your brand offer to leverage the purchasing power of online "fandoms."?
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 40 Examples:
232,383 Total Clicks
Date Range:
Mar 15 — Dec 15
Trending:
Average
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Unicorn Wine Openers
Unicorn Wine Openers
This Mythical Animal Wooden Corkscrew Makes Bottle Opening More Whimsical
play_circle_filled DIY Glittery Root Touch-Ups
DIY Glittery Root Touch-Ups
This Glitter Root Tutorial Shows Women How to Cover Roots in Sparkles
Sequin Makeup Tutorials
Sequin Makeup Tutorials
The Sequinned Holiday Party Makeup Tutorial Makes Eyes Sparkle In New Ways
Unicorn Tape Dispensers
Unicorn Tape Dispensers
This Mystical Stationary Accessory Features Magical Rainbow Ribbon
Magical Cereal Combinations
Magical Cereal Combinations
This Extremely Sweet Mixed Cereals Cocktail Looks Like Unicorn Poop
Boozy Christmas Calendars
Boozy Christmas Calendars
This Advent Calendar Design Offers a New Sample of Alcohol for Each Day
DIY Unicorn Hoodies
DIY Unicorn Hoodies
This Homemade Unicorn Halloween Costume Magically Transforms a Sweatshirt
Geeky 8-Bit Calendars
Geeky 8-Bit Calendars
This Super Mario Brothers Classic 2016 Wall Calendar is Pure Retro Goodness
Whimsical Unicorn Cocktails
Whimsical Unicorn Cocktails
These Colorful Beverages Take Inspiration from Glittery Magical Ponies
Mystical Gin Liqueurs
Mystical Gin Liqueurs
Unicorn Tears From Firebox.com is a Magical Specialty Alcohol Product
Feline Lollipop Pens
Feline Lollipop Pens
This Hello Kitty Pen is a Sweet Treat and a Writing Utensil
play_circle_filled Nude Swimmer Charity Campaigns
Nude Swimmer Charity Campaigns
The Warwick Rowers Club Stripped Down for the 2016 Charity Calendar
Seductive Craft Calendars
Seductive Craft Calendars
Club Geluk's Parody Pin-Up Calendar Features Men with Yarn Products
Wooden Robot Toys
Wooden Robot Toys
Loulou & Tummie Bridges the Gap Between Modern and Vintage Figurines
Mythical Lollipop Trays
Mythical Lollipop Trays
This Unicorn Head-Creating Chocolate Mold Makes Majestically Sweet Treats
Outrageous Cat Calendars
Outrageous Cat Calendars
The Official Social Justice Kittens Calendar Contains Cat Commentary
Naked LGBT Calendars
Naked LGBT Calendars
The Warwick Rowers Calendar Design Bares it All in Support of Gay Rights
Stacking Wooden Toys
Stacking Wooden Toys
The Wandering Workshop Challenges Toddlers in a Stylish Nautical Way
Mythical Unicorn Crayons
Mythical Unicorn Crayons
Children Can Harness Magical Properties with These Coloring Tools
Hilarious Pop Culture Calendars
Hilarious Pop Culture Calendars
This Comedic Calendar Will Guarantee Laughter
Tea Advent Calendars
Tea Advent Calendars
Karen Gardiner of ArtfulTea Creates a Healthy Alternative to Chocolates
Mix-and-Match Wooden Toys
Mix-and-Match Wooden Toys
Designer Todd Borka Lets Children Create Different Characters
Kitschy Unicorn Mugs
Kitschy Unicorn Mugs
This Unicorn Mug Publically Declares Your Belief in the Mythical Pony
Canned Mythical Meats
Canned Mythical Meats
This Canned Unicorn Meat is an Excellent Source of Sparkles
Voluptuous Swimwear Calendars
Voluptuous Swimwear Calendars
Swimsuits for All's Sexy at Every Curve Campaign Celebrates Shapes
Cereal-Separating Bowls
Cereal-Separating Bowls
This Cereal Bowl Means You'll Never Have to Eat Soggy Cereal Again
Regurgitated Mystical Treats
Regurgitated Mystical Treats
These Edible Unicorn Squares are Made with Lucky Charms
Unicorn-Shaped Sprinkle Shakers
Unicorn-Shaped Sprinkle Shakers
The Unicorn Sprinkle Shaker is Fairy-Tale Inspired
Great Ape Wooden Toys
Great Ape Wooden Toys
The Hanno the Gorilla Toy is Expertly Crafted
Mythical Steed Caffeine Holders
Mythical Steed Caffeine Holders
The Unicorn Coffee Mug Will Drive Away Your Morning Blues
Sipping Cereal Bowls
Sipping Cereal Bowls
The Built-In Straw Cereal Bowl Lets You Sip Up Every Bit of Sugar
Cartoonish Timber Toys
Cartoonish Timber Toys
The Wooden Bots by Loulou and Tummie are Imaginatively Whimsical
Adult-Geared Wooden Toys
Adult-Geared Wooden Toys
The Metaproject 03 Series Partners Up with New York-Based Areaware
Crunch Optimized Cereal Bowls
Crunch Optimized Cereal Bowls
The Eatmecrunchy Cereal Bowl Keeps Your Cereal from Getting Soggy
Adorable Timber Toys
Adorable Timber Toys
These Hand-Crafted Wooden Toys by Usuals are Made From a Hazel Tree
Organic Handmade Rattles
Organic Handmade Rattles
'Noli Noli' Uses Beeswax and Shea Butter for Natural Fun
Magical Mythical Utensils
Magical Mythical Utensils
These Unicorn Chopsticks Make Every Meal Fantastical
Stackable Wooden Toys
Stackable Wooden Toys
The Organic Nimble Nester Stacking Arches are Satin Smooth
Spirit Lifting Kitchenware
Spirit Lifting Kitchenware
Chicks Dig You Cereal Bowl
Sogginess Preventing Cereal Bowls
Sogginess Preventing Cereal Bowls
EatMeCrunchy