Category
Tech
Delegated Interfaces
Trend cluster
Category
Wearable
Security
Seeking to diffuse threatening situations, consumers turn to wearable devices.
4.4
Trend score
Trend
What is the Wearable Security trend?
Wearable Security: Anticipating whether a situation could become dangerous can be taxing, prompting many consumers to turn to wearable devices to instill a sense of security wherever they go. Designed to mimic ordinary accessories, wearable security devices detect and mitigate potential threats in a way that is direct, yet unobtrusive, suggesting that consumers are looking to integrate security measures into their everyday lives as discretely as possible.
Trend themes
Themes within the Wearable Security trend
Three behaviours holding the trend together01
Wearable Security
Consumers are looking for wearable tech that instills a sense of security, opening up opportunities for more discrete security measures.
02
Child-Tracking Wearables
Wearable devices designed to track children provide parents with peace of mind, presenting opportunities for further product development in this area.
03
Parental Monitoring Wristbands
Parental monitoring wristbands offer a less invasive way to track children's whereabouts, creating opportunities for similar wearable devices.
Industry implications
What the Wearable Security trend means for industry
Where the trend changes the playbookFor
Technology
Technology companies can develop and produce innovative wearable devices that cater to consumer demands for security measures and child-tracking technology.
For
Apparel
Fashion brands can design wearable tech devices that are stylish and function as personal safety devices or child-trackers.
For
Safety and Security Solutions
Companies that specialize in safety and security solutions can innovate wearable technology that can discreetly provide personal security measures.
Workshop question
How can you help consumers to feel secure in their interactions with your brand?
Trend signals
Trend signals for Wearable Security
Trend score 4.4 out of 10, from popularity 71%, activity 55%, freshness 8%.
Popularity71%
Activity55%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Wearable Security trend
4 featured examples from Nov 3, 2014 to Apr 14, 2016CategoryFashion
Protective Ring Alarms
The Siren Ring is a Powerful Personal Safety Device and Stylish Wearable
The jewelry industry could benefit from incorporating personal safety features into wearable designs as a way to expand their product line and appeal to the safety-conscious marke…
CategoryLifestyle
Emergency Aquatic Bracelets
The BlueFox ST1 Can Prevent Drowning with Emergency Features
The water recreation industry can explore incorporating wearable safety technology to enhance the safety of swimmers and prevent drowning incidents.
CategoryLifestyle
Parental Monitoring Wristbands
The Kiddo Tech Bracelet Lets Parents Keep an Eye on Their Childrien
Disruptive innovation opportunity: Collaborate with technology companies to develop and market advanced parental monitoring devices, leveraging GPS, wearable tech, and smart senso…
CategoryTech
Child-Tracking Wearables
This Wristband Helps Parents Keep an Eye on Their Children at All Times
Disruptive innovation opportunity: Innovate wearable technology for various applications, including child tracking, health monitoring, and fitness tracking.
