ECG devices are made accessible with noninvasive, wearable designs
Trend - ECG devices that are wearable and unobtrusive are on the rise, allowing users to track the electrical activity of their hearts for purposes that range from fitness-tracking to security enhancement.
Insight - When needing to track the activity of one's body outside of the hospital environment—whether for medical purposes or for personal betterment through fitness and wellness—consumers prioritize products that are non-invasive and convenient. This allows them to seamlessly continue with their day-to-day while having peace of mind that they are not interfering with what they are tracking in any way.
Insight - When needing to track the activity of one's body outside of the hospital environment—whether for medical purposes or for personal betterment through fitness and wellness—consumers prioritize products that are non-invasive and convenient. This allows them to seamlessly continue with their day-to-day while having peace of mind that they are not interfering with what they are tracking in any way.
Workshop Question - How could your brand make its product/service more accessible for ease of use, or daily use?
