Brands are using food-safe sugarcane bagasse in consumable goods packaging
Trend - Brands in the several consumables industries, such as cosmetics and food, have begun using containers made out of sugarcane bagasse. This is a pulpy, fibrous material gained from drying and crushing sugarcane. This is affordable, food-safe, biodegradable, and temperature-resistant.
Insight - Some of the industries most affected by the push for sustainable packaging are foodservice and food retail. Consumers prefer when these products are fully sustainable, as there is no need for foods, particularly CPGs, to be packaged or individually wrapped with single-use plastics. However, these consumers are still drawn to more affordable products, and do not want to pay a large markup. This creates pressure for brands to find low-cost sustainable food-safe packaging solutions.
Insight - Some of the industries most affected by the push for sustainable packaging are foodservice and food retail. Consumers prefer when these products are fully sustainable, as there is no need for foods, particularly CPGs, to be packaged or individually wrapped with single-use plastics. However, these consumers are still drawn to more affordable products, and do not want to pay a large markup. This creates pressure for brands to find low-cost sustainable food-safe packaging solutions.
Workshop Question - How can your brand incorporate affordable and sustainable packaging solutions, such as sugarcane bagasse, into your product lineup while still maintaining consumer appeal and affordability?
Trend Themes
1. Biodegradable Packaging - The push for sustainable and biodegradable packaging has encouraged brands to explore alternative materials like sugarcane bagasse, which is renewable, biodegradable, and food-safe.
2. Affordable Sustainable Packaging - Consumers want products that are sustainable, but they do not want to pay more. This creates pressure for brands to find low-cost sustainable food-safe packaging solutions.
3. Innovations in Compostable Packaging - As consumers become more environmentally conscious, companies are offering a wider range of innovative compostable packaging solutions that offer attractive and functional alternatives to traditional materials.
Industry Implications
1. Food and Beverage - There is a growing demand for sustainable packaging in the food and beverage industry, where brands are looking for low-cost and green solutions to protect and store their products.
2. Cosmetics - Sugarcane bagasse-based packaging is not only applicable in the food industry but can also provide sustainable and eco-friendly solutions for cosmetics packaging that can attract environmentally conscious customers.
3. Foodservice - As compostable alternatives to traditional plastic or polystyrene containers become more readily available, the foodservice industry has a significant opportunity to make their packaging more sustainable.
5 Featured, 26 Examples:
25,654 Total Clicks
Date Range:
May 23 — Jun 23
Trending:
This Year and Warm
Consumer Insight Topics:
