Category
Tech
Delegated Interfaces
Trend cluster
Category
Streamlined
Insurance
Consumers gravitate towards insurance programs made easy.
3.2
Trend score
Trend
What is the Streamlined Insurance trend?
Streamlined Insurance: Applying for insurance can be a tedious task that is often avoided by many. As a result, several mobile and on-demand services dedicated to simplifying the process are emerging on the market. Consumers not only want to reduce the number of steps per business interaction; they also want to ensure on-the-go capabilities by carrying out tasks on their devices.
Trend themes
Themes within the Streamlined Insurance trend
Three behaviours holding the trend together01
Simplified Insurance Process
Consumers seek easy and quick insurance program applications.
02
On-Demand Insurance Services
Availability of insurance services in response to consumer's immediate needs.
03
Tech-Oriented and Personalized Insurance Plans
Use of technology to provide personalized insurance plans that cater to tech savvy consumers.
Industry implications
What the Streamlined Insurance trend means for industry
Where the trend changes the playbookFor
Insurance Industry
The insurance industry should focus on providing easy and personalized access to insurance plans, as well as offering on-demand services.
For
Mobile App Development Industry
There is a need for mobile app developers to create on-demand insurance apps that allow users to easily access insurance services.
For
Technology Industry
The technology industry can develop innovative and personalized products and services that meet the needs of tech-savvy consumers seeking insurance.
Workshop question
How can your brand streamline its processes to enhance productivity, or elevate customer experience?
Trend signals
Trend signals for Streamlined Insurance
Trend score 3.2 out of 10, from popularity 50%, activity 37%, freshness 8%.
Popularity50%
Activity37%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Streamlined Insurance trend
5 featured examples from Nov 2, 2015 to Mar 4, 2016CategoryWorld
Simplified Travel Insurance Packages
This Travel Insurance Product is Designed for Millennials
Travel insurance providers can create unique and tech-driven products for easier and faster service, specifically targeting millennials.
CategoryAutos
On-Demand Insurance Apps
Cuvva Offers Hourly Car Insurance for When You Drive Your Friend's Car
The insurance industry can leverage on-demand insurance apps and develop innovative policies to cater to new customer segments and provide greater flexibility in coverage.
CategoryTech
Photo-Based Insurance Apps
'Cover' Has Users Take Photos of the Items They Want Insured
Disruptive opportunity for insurance providers to adapt to photo-based applications and capitalize on the convenience it offers to users.
CategoryTech
Simplified Insurance Apps
This App Reduces Picking an Insurance Plan to Four Simple Questions
Creating simplified insurance apps for the insurance industry.
CategoryLifestyle
Millennial-Targeted Insurance Plans
Sovereign Offers Life Insurance Plans for Young Consumers
The insurance industry can benefit from creating products that cater to millennials' needs and preferences for convenience and personalization.
