Simplified Insurance Apps

This App Reduces Picking an Insurance Plan to Four Simple Questions

With the introduction of public healthcare plans, picking an insurance plan in the U.S. can be a nightmare -- but this insurance app completely simplifies the process.

The HoneyInsured insurance app helps users pick an insurance plan by asking them a series of very simple questions, like whether they prefer cheap but risky or expensive but safe insurance or whether they're willing to pay more for a larger choice of doctors. Once they've clicked through and responded to the questions, the insurance app's algorithm offers each user a personalized and non-overwhelming choice of insurance plans. For each plan, the app offers a list of useful, highly applicable FAQ, like: "How much would I pay if I got a bad flu?"

Apps like this one that narrow down a broad base of information to help make important life decisions appeal heavily to Millennial users.

Simplified Insurance Selection
Creating simplified insurance selection processes using algorithms.
Personalized Insurance Plans
Designing apps that offer non-overwhelming personalized insurance plans.
Targeting Millennial Clients
Developing insurance apps that appeal heavily to Millennial users.

Where This Applies

Insurance Industry
Creating simplified insurance apps for the insurance industry.
Software Industry
Developing software for creating personalized insurance plans.
Healthcare Industry
Designing apps that offer user-friendly healthcare options for Millennial clients.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 35%
Freshness 8%