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Spoof Fashion

Leveraging the success of others -- at their expense

Implications - Style mavens may be beginning to take fashion less seriously. Anya Hindmarch’s international success with her "I’m Not a Plastic Bag" shopping tote inspired hundreds of other designers to create knock-offs, and also kicked off a huge trend to shop with eco-friendly bags instead of non-recyclable versions. Opportunities exist both in fashion and marketing to be a fast follower, creating fun designs that mimic viral fashion breakthroughs.
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 18 Examples:
449,536 Total Clicks
Date Range:
Mar 06 — Jun 09
Trending:
Warm

Featured Examples

Fakewear
Fakewear
Fake Fashion So HOT Right Now
If you can't stand how many people have the same Lois Vuitton Purse, or how many of them have the Fake purse, then you are going to love Fakewear. The premise is that the only thing cooler than getting… MORE
Fashionably Green
Fashionably Green
Alternatives To The Sold-Out "I'm Not A Plastic Bag" Tote
OK, so you couldn't get your manicured fingers on a "I'm not a plastic bag" tote, but that doesn't mean you can't have an eco-friendly, fashionable shopping bag. (If you don't know what I'm talking about,… MORE
Celebrity Self-Parodies
Celebrity Self-Parodies
Chanel's Lagerfeld Says ‘Karl Who?' With Tote Bag
I love it when celebs parody themselves. It’s even more humbling when larger-than-life figures like Chanel designer and photographer Karl Lagerfeld do it. Lagerfeld poked fun at himself by carrying… MORE
Green Meets Mean
Green Meets Mean
Environmental Handbag Mocks Fashionistas
Anya Hindmarch's "I'm Not A Plastic Bag" (used to tote home groceries, as well as send the message to others to skip the plastic bags) has become the hip way to announce the world that you care about the… MORE
"I AM A Plastic Bag" Tote
"I AM A Plastic Bag" Tote
Gossip Site Mocks Trend
Remember the Anya Hindmarch “I’m not a plastic bag”? (If not, check out the trend below) Now U.K. celebrity gossip site HolyMoly has launched the anti-Hindmarch “I AM a plastic bag” tote. The… MORE
Mean Green Totes
Mean Green Totes
‘My Reusable Bag Makes Me Better Than You' For Fierce Shoppers
Showing off how eco-friendly you are is cool, but only if it’s in a 'friendly' way. This shopping bag, called and labelled “My Reusable Bag Makes Me Better Than You,” has a certain mean streak… MORE
Fake Paper Bags
Fake Paper Bags
Rip-Resistant 'Papier Bags' Are Not Your Every Day Brown Bag
There is no limit to the number of items that can be created with paper. The Papier Bag series by German design company Authentics and one of its illustrious Designer, Stefan Diez, may look and feel like… MORE

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