Category
Autos
Shared Shuttle
4.6
Trend score
What's Happening
What is the Spacious Electric trend?
Spacious Electric: Moving away from the compact "supercar" model, electric vehicle manufacturers are introducing eco-friendly options with more space. These offerings are not only more accessible; they also speak to the growing levels of conscious consumption among families. Consumers today increasingly champion their values through their purchasing decisions, and this tendency extends to parents who "perform" sustainability for their children, using products and services as a way to lead by example.
Trend themes
Themes within the Spacious Electric trend
Three behaviours holding the trend together01
Eco-friendly family vehicles
Offering larger, family-friendly vehicles that are eco-friendly and more accessible to conscious consumers opens up a market segment for those looking to lead by example.
02
Advanced safety features
Next-generation SUVs are being equipped with advanced safety features such as sensor and radar systems that help prevent collisions, creating an opportunity for innovation in the realm of vehicle safety technology.
03
Plug-in hybrid technology
Automakers are investing in plug-in hybrid technology that allows for electric drive power to optimize engine performance and minimize fuel consumption, creating a market segment that we can expect to grow in popularity.
Industry implications
What the Spacious Electric trend means for industry
Where the trend changes the playbookFor
Automotive
The automotive industry has an opportunity to develop and market larger, more eco-friendly and accessible vehicles with advanced safety features and innovative plug-in hybrid technology.
For
Technology
The growing demand for advanced safety features invites technology companies to innovate and disrupt the automotive market with new sensors, radars, and telematics systems.
For
Consumer Goods
As the trend for conscious consumerism grows, consumer goods companies can partner with automotive manufacturers to promote eco-friendly family-friendly vehicles that align with the values of their target consumers.
Workshop question
How could you position your brand as a means through which consumers could "perform" their ideals?
Trend signals
Trend signals for Spacious Electric
Trend score 4.6 out of 10, from popularity 63%, activity 67%, freshness 8%.
Popularity63%
Activity67%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Spacious Electric trend
6 featured examples from Oct 10, 2015 to Sep 15, 2016CategoryAutos
Visionary Crossover Cars
The Subaru Viziv is Highly Aware Of Its Environment
The innovations showcased in the Subaru Viziv concept open up possibilities for car manufacturers to develop next-generation hybrid vehicles and integrate advanced safety features.
CategoryAutos
Energy-Efficient SUVs
This Compact Luxury SUV Offers Plug-In Hybrid Performance
Automakers who invest in energy-efficient and eco-friendly vehicles can differentiate themselves in the marketplace and increase demand for their products.
CategoryAutos
Hybrid Optimized SUVs
This Next-Generation SUV Offers Expansive Range and Dynamic Steering
The development of next-generation SUVs presents an opportunity for automakers to innovate and capture the growing environmentally conscious consumer market.
CategoryAutos
Open-Concept Electric SUVs
The Nissan 'Experve' Conceptual Car Design is Efficient in Design
There is significant potential for automotive manufacturers to invest in the development of more efficient and spacious electric vehicles to meet rising demand for environmentally…
CategoryAutos
Hybrid Electric Cars
The All-New XC90 From Volvo Offers a Healthy 300-Mile Range
The release of the all-new XC90 hybrid edition presents opportunities for automakers to invest in the development and production of electric and hybrid vehicles.
CategoryAutos
Iconic Hybrid Vehicles
The Toyota RAV4 Hybrid Offers An Eco-Friendly Driving Experience
The emergence of hybrid vehicles like the Toyota RAV4 Hybrid creates disruptive innovation opportunities in the automotive industry.
