Category
Lifestyle
Shelf Supper
Trend cluster
Category
Slim
CBD
Cannabis is increasingly used in weight management and fitness-related products.
4.0
Trend score
What's Happening
What is the Slim CBD trend?
Slim CBD: Cannabis is increasingly added as an ingredient in fitness and even weight loss-focused products. It's being embraced for its medicinal benefits, such as anti-nausea and anxiety reduction. Both qualities are attractive added benefits to one's weight loss or fitness journey, particularly if undergoing additional treatments.
Insight
The consumer insight behind the Slim CBD trend
Though previously seen as a detrimental ingredient to one's health, cannabis is being embraced as an ingredient with numerous benefits. This is especially attractive to consumers who no longer view fitness or weight loss in a vacuum and view wellness as more expansive and holistic. This goes beyond mental health benefits into specific qualities that supplement physical activity or directly address the side effects of specific weight loss treatments.
Evidence
Examples of the Slim CBD trend
CategoryLifestyle
Dissolvable THC Tablets
The 'Fizzy THC' Tablets Are Water-Soluble and Fast-Acting
Creating dissolvable THC tablets and exploring new delivery methods for fast-acting products.
CategoryLifestyle
CBD-Infused Recovery Drinks
Lifted Blends Harnesses the Anti-Inflammatory Properties of CBD
Disruptive innovation opportunities in the wellness and fitness industry by developing CBD-infused sports recovery products that cater to athletes' specific needs.
CategoryLifestyle
Flavor-Free Cannabis Drink Powders
brelixi Flavorless Powders Come in CBD and THC Variants
The flavor-free cannabis powders are a disruptive innovation in the cannabis industry, offering consumers a unique and convenient way to consume cannabis.
CategoryMarketing
Slim CBD Sparkling Waters
Day One Beverages' Slim Cans Make RTD CBD More Accessible
The CBD-infused beverage trend presents an opportunity for the beverage industry to disrupt the market and offer products that are easy to incorporate into daily routines or socia…
CategoryMarketing
Lifestyle-Focused CBD Soft Gels
CBD Move Free and Arbor Hemp Collaborated on New Products
CBD Move Free and Arbor Hemp's collaboration presents opportunities for disruption in the health and wellness industry by providing natural alternatives to pharmaceuticals for lif…
CategoryLifestyle
Athlete-Targeted CBD Gummies
ReCreate CBD Gummies Come in Four Varieties
The ReCreate CBD gummies could help to greatly improve a person's ability to meet and exceed their fitness goals, while also keeping a focus on their well-being when not on a trai…
CategoryLifestyle
Calorie-Free Cannabis Beverages
XMG ALT is Canada's First Calorie-Free 10mg Cannabis Drink
Creating calorie-free and low-sugar cannabis-infused beverages can be a disruptive innovation in the cannabis industry, attracting health-conscious consumers
CategoryLifestyle
Light Cannabis-Infused Tonics
Cann Lite is Full of Flavor & Low in Calories with No Added Sugar
Develop new products or expand product lines to meet the growing demand for cannabis-related edibles and beverages.
Workshop question
Which unconventional ingredients or areas are you overlooking when brainstorming solutions to your customers' specific concerns?
Trend themes
Themes within the Slim CBD trend
Three behaviours holding the trend together01
Cannabis Integration in Wellness
Utilizing cannabis in fitness and weight loss-related products is gaining traction due to its anti-nausea and anxiety-reducing benefits.
02
Health-Conscious CBD Infusion
Consumers are embracing CBD-infused products as healthier alternatives, appealing to individuals looking to address specific wellness needs beyond traditional methods.
03
Personalized Cannabinoid Solutions
Offering tailored CBD and THC formulations allows for individualized experiences, enhancing consumer choice and product versatility.
Industry implications
What the Slim CBD trend means for industry
Where the trend changes the playbookFor
Health & Wellness
There are opportunities for businesses to innovate within the health and wellness sector by incorporating cannabis and CBD into products that cater to holistic well-being.
For
Fitness & Weight Management
The fitness and weight management industry can explore new avenues by incorporating cannabis and CBD in products that offer added benefits for physical activity and overall wellness.
For
Personalized Nutrition & Lifestyle
Businesses focusing on personalized solutions in nutrition and lifestyle can disrupt the market by offering customized CBD and THC formulations to meet the unique needs of consumers.
Trend signals
Trend signals for Slim CBD
Trend score 4.0 out of 10, from popularity 55%, activity 43%, freshness 21%.
Popularity55%
Activity43%
Freshness21%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
