Trend cluster
Category

Self-Care
Futurism

The hair and beauty industries innovate through tech and science.

Hairstyle-Stealing AlgorithmsMisting Skincare MachinesSmart Hair Extentions3D-Printed Wig Caps

Trend

What is the Self-Care Futurism trend?

Self-Care Futurism: The hair and beauty industries are lucrative and persistent, prompting those within seemingly unrelated industries, such as tech and science, to get involved in innovation in this space. As a result, consumers can enjoy much more accurate, streamlined approaches to self care than in the past. This is mutually beneficial to the industry at large, and consumers who are seeking ways to more carefully curate a personal aesthetic.

Trend themes

Themes within the Self-Care Futurism trend

Three behaviours holding the trend together
01

Integration of Wearable Technology in Haircare

As seen with Hairware's smart hair extensions, businesses can integrate wearable technology into nontraditional industries for improved personalization and innovation opportunities.

02

Customization through 3D Printing

Transitions Hair Solutions' use of 3D printing to customize its scalp and hair prosthetics highlights the disruptive potential of this technology in the haircare industry.

03

At-Home Beauty Technology

Panasonic's Premium Beauty Steamer caters to consumers seeking natural skincare and at-home spa experiences, pushing for innovation in the beauty industry beyond traditional products.

Industry implications

What the Self-Care Futurism trend means for industry

Where the trend changes the playbook
For

Wearable Technology

Innovators can explore opportunities to integrate wearable technology beyond the typical industries, as seen with Hairware's hair extensions.

For

3D Printing

The haircare industry can explore using 3D printing to create custom prosthetics that cater to consumers' unique hair attributes, as exemplified by Transitions Hair Solutions.

For

At-Home Beauty Technology

Developing at-home beauty technology, such as the Panasonic Premium Beauty Steamer, may be a game-changer for the industry by providing spa-like experiences in the comfort of consumers' homes.

Workshop question

What outside industry is gaining a lot of traction with your consumer and how can you converge to revolutionize your brand?

Trend signals

Trend signals for Self-Care Futurism

Trend score 3.0 out of 10, from popularity 54%, activity 30%, freshness 8%.

Popularity54%
Activity30%
Freshness8%
Audience
10%Men
90%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America