Revamped Pairings

Food and beverage pairings are being offered in increasingly diverse forms

Implications - The art of pairing food and beverages was once confined to dinner parties and restaurants, but brands are increasingly diversifying and transforming the traditional aspects of this practice. These reformed pairings, or the new mediums through which they're accessed or offered, takes the practice out of the simple "foodie" realm, and into one that caters to the shift towards experientialism, which is increasingly driving purchasing decisions.
SCORE 6.6
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24,176 Total Clicks
Jan 17 - Nov 17
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Featured Examples
AI-Enhanced Meals - Plant Jammer Was Created to Diversify Danish People's Meal Choices
SCORE 7.2
This Month and Warm 443 Clicks Pub: Oct 16, 17
AI-Enhanced Meals
Plant Jammer Was Created to Diversify Danish People's Meal Choices
Plant Jammer is a business that helps those who sign up form delicious and nutritious meals, in order to remove some of the banality that is associated with daily meal prep. The startup was... [More]
Complementary Wine Clubs - HelloFresh's Club Offers Wine and Food Pairings to Match Its Meal Kits
SCORE 6.6
This Year and Warm 387 Clicks Pub: May 17, 17
Complementary Wine Clubs
HelloFresh's Club Offers Wine and Food Pairings to Match Its Meal Kits
The popularity of the subscription model has created hundreds of wine clubs around the world, but meal kit subscription service HelloFresh is introducing a new club that offers unique wine and food... [More]
Plant-Based Wine Pairings - Wine Folly's Guide to Wine Shares Vegan and Vegetarian Options
SCORE 5.1
This Year and Warm 454 Clicks Pub: Jan 26, 17
Plant-Based Wine Pairings
Wine Folly's Guide to Wine Shares Vegan and Vegetarian Options
A classic guide to wine will suggest pairing red wine with red meat and white wine with fish—both of which are great options for those who choose to eat meat. Other complementary foods include... [More]
Ice Cream Wine Pairings - Friarwood and Scoop are Teaming Up for a Unique Wine Tasting Event
SCORE 5.7
This Quarter and Warm 196 Clicks Pub: Aug 8, 17
Ice Cream Wine Pairings
Friarwood and Scoop are Teaming Up for a Unique Wine Tasting Event
At the end of this month, London-based ice cream shop Scoop and boutique fine wine merchant Friarwood will be hosting a unique wine tasting event as part of Friawood’s Discovery Tasting series.... [More]
Festive Tea Pairings - DAVIDsTEA Created a Guide to Serving Food and Tea Together
SCORE 5.5
New and Warm 92 Clicks Pub: Nov 1, 17
Festive Tea Pairings
DAVIDsTEA Created a Guide to Serving Food and Tea Together
To help tea lovers prepare to enjoy the flavors of the fall and winter season to the fullest, DAVIDsTEA put together ‘The Ultimate Holiday Tea Pairing Guide.’ Although tea is often... [More]
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