Category
Tech
Delegated Interfaces
Trend cluster
Category
Regulated
Consumption
Mugs integrate temperature-setting for a more enjoyable experience.
6.0
Trend score
Trend
What is the Regulated Consumption trend?
Regulated Consumption: Temperature control technology is being incorporated into coffee mugs, allowing consumers to maintain preferred temperatures for an extended period of time. Such products highlight how technology is being integrated into simple formats to optimize the experience of the consumer, without altering the functionality of the product.
Trend themes
Themes within the Regulated Consumption trend
Three behaviours holding the trend together01
Temperature Control Technology
A trend toward temperature control technology is giving consumers a more enjoyable experience and longer-lasting drinks.
02
Wireless Charging Integration
Integration with Qi technology in coffee mugs will enable them to recharge on any Qi-enabled pad, disrupting the need for wired charging ports.
03
Intelligent Heating Technology
The use of intelligent heating technology in coffee mugs is increasing, enabling consumers to control the temperature of their drink via a smartphone application.
Industry implications
What the Regulated Consumption trend means for industry
Where the trend changes the playbookFor
Kitchen Appliances
Innovative temperature-control technology can be applied to other kitchen appliances such as refrigerators, freezers and ovens.
For
Wireless Charging Technology
The integration with wireless charging technology in home and office appliances, vehicles, and smart homes increases the convenience of these devices.
For
Smart Drinkware
The growth of intelligent heating technology in drinkware will enable the development of smart cups capable of mindfulness and tracking purposes.
Workshop question
How could the integration of technology to your brand’s simpler products improve your customer’s experience?
Trend signals
Trend signals for Regulated Consumption
Trend score 6.0 out of 10, from popularity 89%, activity 84%, freshness 8%.
Popularity89%
Activity84%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Regulated Consumption trend
4 featured examples from Nov 16, 2017 to Oct 11, 2018CategoryArt & Design
Qi-Enabled Coffee Mugs
The 'Coomug' Keeps Drinks Hot and Charges Wirelessly
Disruptive innovation opportunity to create smart mugs with temperature control and wireless charging features.
CategoryArt & Design
App-Controlled Coffee Cups
The Ember Ceramic Mug Keeps Drinks at the Optimal Temperature
With latest advancements in designing and producing app-controlled, temperature-sensitive mugs, the smart appliance industry has ample of opportunities
CategoryTech
Coffee-Cooling Mugs
The 'Yi-One' Coffee Mug Makes Java Safe for Sipping in Three Seconds
Companies in this industry can integrate coffee-cooling technology and sustainable design to create innovative products for their customers.
CategoryArt & Design
Connected Commuter Coffee Cups
The Jimi S1 Ceramic Mug Lets You Control the Heat from Your Phone
Manufacturers can explore creating smart and customizable kitchen appliances that offer a more personalized user experience.
