Category
Autos
Racing Homage
Trend cluster
Category
Recycled
Vehicle
Mainstream brands create automobiles made from recycled materials.
4.1
Trend score
Trend
What is the Recycled Vehicle trend?
Recycled Vehicle: Large scale automotive brands are launching vehicles made using recycled materials--like metal, plastic, and textiles--to reduce their carbon footprint. The new vehicles prioritize sustainably without sacrificing functionality.
Insight
The consumer insight behind the Recycled Vehicle trend
As consumers become more aware of the impending consequences of climate change, many are demanding brands make significant eco-conscious changes to their business models. As the world enters an age of growing activism, these individuals expect brands to address environmental issues head-on. As consumers continue to change their consumption patterns to reflect their stance on the environment, brands that do not align with these values will loose consumer loyalty.
Trend themes
Themes within the Recycled Vehicle trend
Three behaviours holding the trend together01
Recycled Materials in Automotive Manufacturing
Large scale automotive brands are launching vehicles made using recycled materials to reduce their carbon footprint.
02
Shared Urban Mobility Vehicles
The Renault EZ-1 Prototype is a futuristic vehicle designed to deliver enhanced mobility for urbanites in a shared manner.
03
Circular Economy and Sustainable Luxury Vehicles
The BMW i Vision Circular concept is a 100% sustainable vehicle made from recycled materials, powered by a recyclable electric battery, and developed and manufactured sustainably.
Industry implications
What the Recycled Vehicle trend means for industry
Where the trend changes the playbookFor
Automotive Manufacturing
Incorporating recycled materials in automotive manufacturing and creating sustainable, eco-friendly vehicles is a growing trend as consumers demand more environmentally conscious products.
For
Shared Mobility Services
Shared urban mobility vehicles are becoming increasingly popular as urbanites search for sustainable, cost-effective alternatives to traditional car ownership.
For
Sustainability and Circular Economy
The circular economy is a growing trend across diverse industries, including automotive manufacturing, luxury goods, and beyond, as companies seek to reduce waste and emissions, and build a more sustainable future.
Workshop question
How can your brand rethink its products or services to be more eco-friendly?
Trend signals
Trend signals for Recycled Vehicle
Trend score 4.1 out of 10, from popularity 54%, activity 59%, freshness 11%.
Popularity54%
Activity59%
Freshness11%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Recycled Vehicle trend
6 featured examples from Feb 19, 2020 to Dec 9, 2021CategoryAutos
Shared Urban Mobility Vehicles
The Renault EZ-1 Prototype Has a Two-Seater Design
The automotive industry can focus on developing connected, compact, and sustainable vehicles for shared urban mobility purposes.
CategoryAutos
Exclusive Electric Coupes
This Mini Electric by Paul Smith Features Recycled Plastic & Cork
The automotive industry can explore using more eco-friendly and sustainable materials in car production.
CategoryAutos
Recycled Egg-Shell Concept Cars
A Mitsubishi Designer Created a Koenigsegg Konigsei Concept Car
The automotive manufacturing industry can explore the use of recycled materials and innovative designs in car production.
CategoryAutos
Recycled Material SUVs
This Volvo XC60 T8 Hybrid Highlights a New Initiative from the Brand
The automotive industry can seize the disruptive innovation opportunity of using recycled materials to create more sustainable vehicles.
CategoryAutos
100% Sustainable Luxury Vehicles
BMW's New Car Follows the Principles of the Circular Economy
There is an opportunity to disrupt the traditional automotive industry by using circular economy principles and eco-conscious designs in luxury car manufacturing.
CategoryAutos
Ocean Plastic-Infused SUVs
The Ford Bronco Sport will Features Recycled Plastic in the Mix
The automotive industry can explore how to integrate recycled ocean plastic into the manufacturing process to lower environmental impact.
