Trend cluster
Category

Recession
Recyclovations

Reuse is more important than ever thanks to the credit crunch.

Garbage Bag FashionRecycled T-Shirt DressesRecycled Paper FurnitureSuitcase SofasCardboard Carpets

Trend

What is the Recession Recyclovations trend?

Recession Recyclovations: Recycling has been a monumental part of the environmental movement for a long time, however, during the credit crunch, reusing old materials for new products is more prevalent than ever. Upcycled products come in every genre, from arts and crafts, to home decor and even fashion.

Trend themes

Themes within the Recession Recyclovations trend

Three behaviours holding the trend together
01

Upcycling

As consumers look to reduce their carbon footprint on the planet, upcycling or repurposing old materials into new products has become more prevalent.

02

Recycling Innovation

With eco-conscious consumers on the rise, products manufactured from natural or upcycled materials are in demand, giving rise to innovative recycling practices and initiatives.

03

DIY Culture

DIY artifacts are appealing to many individuals as this gives them a sense of empowerment; companies that allow buyers to feel in control and valued of the design process will find success in the growing DIY culture.

Industry implications

What the Recession Recyclovations trend means for industry

Where the trend changes the playbook
For

Upcycling Industry

The upcycling industry is on the rise, as more companies turn to alternative methods of production and repurposing of materials to appeal to environmentally conscious consumers.

For

Recycling and Waste Management Industry

As new and innovative recycling practices and initiatives arise, there is a growing need for professionals in the recycling and waste management industry that can help address the global waste crisis.

For

DIY Market

With the rise of the DIY culture, companies that cater to the DIY market have the potential for growth and success, as consumers look for ways to customize and take control of their product design process.

Trend signals

Trend signals for Recession Recyclovations

Trend score 5.1 out of 10, from popularity 71%, activity 74%, freshness 8%.

Popularity71%
Activity74%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe

Evidence

Examples of the Recession Recyclovations trend

12 featured examples from Mar 24 to May 30, 2009
Garbage Bag Fashion
CategoryEco

Garbage Bag Fashion

Michelle Jank's PonyStep Editorial Finds Beauty in Trash

Opportunity for the fashion industry to embrace sustainable practices by incorporating recycled materials into their designs.

Recycled T-Shirt Dresses
CategoryEco

Recycled T-Shirt Dresses

Fun Eco Chic Looks by Angela Johnson Designs

Designing and producing sustainable fashion using recycled and upcycled materials could disrupt the traditional fashion industry and attract environmentally conscious consumers.

Recycled Paper Furniture
CategoryEco

Recycled Paper Furniture

Way Basics' Green Designs Boast Tool-Free Assembly

Furniture manufacturers can explore tool-free assembly and eco-designs as innovations that can not only save costs but also attract a growing environmentally-aware customer base.

Suitcase Sofas
CategoryEco

Suitcase Sofas

Recycle Your Old Suitcases Into Eco Furniture

The interior design industry can capitalize on the trend of using eco-friendly materials and repurposing old goods to offer sustainable furniture options to consumers.

Cardboard Carpets
CategoryEco

Cardboard Carpets

Ravishing Recycled Rugs Made of Flattened Boxes by Wendy Plomp

Incorporating cardboard carpets into the home decor industry can offer innovative and sustainable design options for floor coverings.

Eco-Chic Winter Jewelry
CategoryEco

Eco-Chic Winter Jewelry

Kumvana Gomani's Recycled Plastic Accessories

The fashion industry can benefit from investing in the trend of eco-friendly fashion, especially since consumers are increasingly interested in sustainability.

DIY Laptop Stands
CategoryEco

DIY Laptop Stands

Recycled Cardboard Is Fast, Fun & Cheap for Computer Geeks

Opportunity for furniture companies to incorporate DIY laptop stands into their product offerings, allowing customers to customize their workspace.

Crazy Recycled Catamarans
CategoryEco

Crazy Recycled Catamarans

‘Plastiki' Stays Afloat With 12,000 Plastic Bottles

The Plastiki catamaran demonstrates the potential for using recycled materials in new and creative ways, encouraging innovation and growth in the recycling industry.

Recycled Can Origami
CategoryEco

Recycled Can Origami

Handmade Jurassic Dinosaur T-Rex Made From Old Coke Can

The sustainability industry has an opportunity to promote products made from recycled materials.

Recycled Dining
CategoryEco

Recycled Dining

The BB02 Table and Chairs by Not Neutral are Made With Old Jugs and Bottles

Manufacturers can explore using recycled materials to create sustainable furniture pieces.

Recycled Couture Crafts
CategoryEco

Recycled Couture Crafts

Design Miami Uses Fendi Scraps at Milan Furniture Fair 2009

The fashion industry can benefit from using recycled textiles in their production, as it provides an opportunity to reduce waste and demonstrate their commitment to sustainability.

Rad Recycled Records
CategoryEco

Rad Recycled Records

Obsolete Records & CDs Find a New Life

Providing opportunities for artists and crafters to explore the use of old records and CDs in creating unique and eco-friendly products.