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Recycled Paper Furniture

Way Basics' Green Designs Boast Tool-Free Assembly

— April 25, 2009 — Eco
Way Basics is a line of colorful and family-friendly eco furniture that makes your interiors fun. Way Basics furniture is made entirely from recycled paper, and it's the first eco-friendly furniture line that doesn't require tools, fasteners or screws to assemble the cubes.

The modular design of Way Basics furniture allows you to come up with endless configurations to fit your room's dimensions and decor.

Implications - Consumers are looking for more ways to do things for themselves. Quick and easy-assembling pieces of home hardware are ideal in today's world of quickly moving citizens. Companies developing new products could incorporate this element of ease into their designs to appeal to the growing market of DIY customers.
Trend Themes
1. Modular Eco-furniture - Companies can leverage eco-design to offer modular furniture and capture the growing number of eco-conscious customers and those who value flexibility in home design options.
2. Tool-free Assembly - Furniture manufacturers can cater to busy consumers who want to assemble their own furniture without the hassle of tools, fasteners or screws, offering more efficient, easy to use or customizable assembly solutions for customers.
3. Diy-minded Products - Companies can attract DIY home enthusiasts by offering easy to assemble products, and positioning their products as recyclable and eco-friendly to increase appeal to those who prioritize these values.
Industry Implications
1. Furniture - Furniture manufacturers can explore tool-free assembly and eco-designs as innovations that can not only save costs but also attract a growing environmentally-aware customer base.
2. Home Improvement - Home Improvement retailers can leverage tool-free assembly to offer consumers an easily accessible solution for their home furniture needs and capitalize on the trend of increased DIY projects for homeowners.
3. Sustainability - Sustainable product manufacturers can create eco-friendly materials and designs that are both innovative and attractive to eco-conscious and DIY-minded customers, while minimizing environmental impact.
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