Trend cluster
Category

QSR
Solution

Quick service restaurants use tech-integrated solutions for post-COVID reopenings.

Contact-Free Retail TouchscreensContact-Free Drink Dispenser DevicesContact-Free Cup Lid DispensersQSR AI Analytic Tools

Trend

What is the QSR Solution trend?

QSR Solution: As QSR brands begin reopening around the world, tech-integrated solutions are giving them the opportunity to ensure consumer and employee safety as COVID-19 remains a threat. These innovations include everything from lid-dispensing units to contact-free drink dispensers.

Insight

The consumer insight behind the QSR Solution trend

Now that physical distancing measures have shown themselves to be effective in limiting the spread of COVID-19 in many parts of the world, consumers are looking forward to the reopenings that are coming with this downturn. However, there is still an underlying understanding and fear among individuals that a complete return to normal will result in a resurgence of cases. Thus, consumers expect that brands enact in-store solutions that limit their contact with high-touch surfaces, and other people, in order to ease some of their fears.

Trend themes

Themes within the QSR Solution trend

Three behaviours holding the trend together
01

Contactless Technology

Businesses are incorporating contactless technology solutions to ensure consumer and employee safety post-COVID-19 pandemic.

02

Hygiene Innovations

Hygiene innovations such as dispensing and guarding devices are gaining traction in the service industry.

03

Data Analytics

Data analytics solutions are increasingly being adopted by businesses to keep up with changes in demand and customers' preferences.

Industry implications

What the QSR Solution trend means for industry

Where the trend changes the playbook
For

Fast Food Restaurants

Fast food chains are increasingly turning to contactless technology and dispensing devices to ensure customer and employee safety post COVID-19.

For

Retail Industry

Contactless technology such as touchless retail touchscreens are being developed and utilized to enhance customer experience and limit the spread of pathogens.

For

Hospitality Industry

Data analytics solutions have been introduced in the hospitality industry to enhance efficiency in operations, improve customer experience and maximize profitability.

Workshop question

How is your brand balancing consumer and employee anxieties with the desire to reopen?

Trend signals

Trend signals for QSR Solution

Trend score 5.7 out of 10, from popularity 87%, activity 76%, freshness 9%.

Popularity87%
Activity76%
Freshness9%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa