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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,672 more

Prolonged Scent

Companies are launching innovations that increase the longevity of fragrances

Trend - In order to deliver a long-lasting scent to consumers, brands in the beauty space are opting-in for scientific formula enhancements, alternative forms, and innovations in packaging. Whether it is for perfumes or skincare products, these advancements are geared toward prolonging shelf-life and enhancing product experience when in use.

Insight - Whether it is about being mindful of the environment or wanting something of a higher caliber, consumers often prioritize quality over quantity—especially for products that are intended for longterm use. This creates a demand on the market for offerings with extended shelf-life as individuals want to consume at their leisure, without having to worry about the product spoiling or losing the benefits that initially motivated the purchase.
Workshop Question - How might your brand extend the shelf-life of your product?
3 Featured, 27 Examples:
20,211 Total Clicks
Date Range:
Mar 19 — Jun 20
Just New and Mild
Consumer Insight Topics:

Featured Examples

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