Post-Ironic Tourist

Statement pieces celebrate the normcore in stereotypical tourist attire

Implications - Fashion-forward consumers can be observed channeling nostalgia with post-ironic statement pieces inspired by the image of a stereotypical tourist from both streetwear and luxury brands. This unique shift highlights the all-encompassing nature of the normcore fashion movement in taking inspiration from seemingly overlooked references, and the meanings attached to such kinds of utilitarian dress.
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
111,486 Total Clicks
Jun 16 - May 17
This Year and Warm
FashionWorldHip FashionTravel
Featured Examples
Men's Couture Streetwear - The Fall/Winter Louis Vuitton Collection Was Presented with Supreme
SCORE 8
This Year and Hot 3,108 Clicks Pub: Jan 19, 17
Men's Couture Streetwear
The Fall/Winter Louis Vuitton Collection Was Presented with Supreme
The runway show which saw the 2017 Fall/Winter Louis Vuitton collection’s debut was complemented with a number of Supreme accessories. The choice to include the streetwear giant’s bags,... [More]
City-Centric Hawaiian Shirts - These Wacko Maria Shirts Have a Vintage Vacation-Ready Look
SCORE 6.3
This Year and Warm 1,175 Clicks Pub: Jan 2, 17
City-Centric Hawaiian Shirts
These Wacko Maria Shirts Have a Vintage Vacation-Ready Look
After releasing a line of apparel in celebration of the anniversary of its ‘Paradise Tokyo’ flagship, the Japanese clothing label is back with a fresh series of Wacko Maria shirts.... [More]
Minimalist Streetwear Visors - These Dime MTL Hats Use a Simplistic White and Gray Color Palette
SCORE 5.1
This Year and Warm 761 Clicks Pub: Jan 9, 17
Minimalist Streetwear Visors
These Dime MTL Hats Use a Simplistic White and Gray Color Palette
Dime MTL, a Canadian skateboarding brand that offers hats, hoodies, tees and other streetwear products, recently expanded on its offerings with a sleek white and gray visor. Perfect for consumers... [More]
Premium Artisan Camera Straps - The Cruick Leather Camera Straps are Designed to Last a Lifetime
SCORE 6.4
This Year and Warm 435 Clicks Pub: Feb 17, 17
Premium Artisan Camera Straps
The Cruick Leather Camera Straps are Designed to Last a Lifetime
Despite a shift towards smartphones for taking pictures many photographers still utilize traditional SLRs and DSLRs to snap shots, so the Cruick Leather Camera Straps are intended to offer a quality... [More]
Tropical Skate Shoes - These Vans Sneakers are Patterned with Hawaiian Hula Girls
SCORE 4.1
Average 447 Clicks Pub: Jun 7, 16
Tropical Skate Shoes
These Vans Sneakers are Patterned with Hawaiian Hula Girls
The ‘Digi Hula Old Skool’ is the name of a version of tropical Vans sneakers—released to the public just in time for the upcoming summer season. The shoes use the brand’s... [More]
Masculine Bandanna-Print Sandals - BEDWIN & THE HEARTBREAKERS Joined with Teva for a New Design
SCORE 4.8
This Year and Average 184 Clicks Pub: May 26, 17
Masculine Bandanna-Print Sandals
BEDWIN & THE HEARTBREAKERS Joined with Teva for a New Design
BEDWIN & THE HEARTBREAKERS, a fashion label that’s based out of Tokyo, Japan, collaborated with Teva, a footwear brand that boasts highly functional styles that are also stylish, to create... [More]
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