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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,233 more

Picnic Obsession

A demand for portable products to facilitate al fresco dining

Implications - Portability is of great importance to consumers, and portable eating, as well as the carefree mood that goes with it, is influencing a range of industries to suit this new branch of food culture. Picnicking has become somewhat of a lifestyle in and of itself, and created a demand for products that can be carried around and used in public.
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
934,234 Total Clicks
Date Range:
Oct 12 — May 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Extravagant Posh Picnics
Extravagant Posh Picnics
Vogue Italia's 'Indian Summer' Boasts Alfresco Luncheons
Vogue Italia’s ‘Indian Summer’ celebrates the beauty of outdoor luncheons. The concept of an Indian Summer beholds magical and often romantic elements, and these themes are present... MORE
Bagged Booze Branding
Bagged Booze Branding
Leuven Beer Packaging Greatly Increases the Portability of Your Pale Ale
The word “picnic” came to mind when I set eyes on Leuven beer packaging with its unique carrying case and its unconventionally lightweight capsules. Suddenly the rules that prohibit... MORE
Picnic-Patterned Drawings
Picnic-Patterned Drawings
Camilla Perkins Astounds Viewers with Her Delectably Colorful Art
Making viewers drool as they gaze at bright and colorful art visuals, artist Camilla Perkins creates captivating picnic scenery that gets me excited for the warm weather seasons. Fun and wacky... MORE
Squatting Eating Surfaces
Squatting Eating Surfaces
The Picnic Table's Crooked Frame Contrasts with its Stiff Tabletop
For the security of full cups and bowls, a very flat and horizontal surface is the most effective sort of table top. The Picnic Table by Federico Churba incorporates this common feature; however,... MORE
Personalized Picnic Bags
Personalized Picnic Bags
The 'Oh Happy Day Blog' Offers a Masterclass in DIY Summer Picnics
Jordan Ferney from the Oh Happy Day blog has created this wonderful DIY summer picnic idea that’s pretty simple to create at home. The crafty San Francisco-based blogger shows us how to make... MORE
Speaker-Infused Blankets
Speaker-Infused Blankets
The Speaker Blanket Lets You Play Music While Lounging Outdoors
If you’re looking for the perfect way to have a romantic picnic in the park, then this creatively designed Speaker Blanket is a convenient way to play some of your favorite tunes while dining... MORE

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