Sensory Packaging
Pervasive
Gadgetry
Gadgets are everywhere – even in our showers.
Trend
What is the Pervasive Gadgetry trend?
Pervasive Gadgetry: Technology and gadgets have become pervasive. In 2007, we saw bathroom electronics evolve from shower radios to video cameras and television monitors. In 2008, it was verified there isn’t any facet of life untouched by technology. The key is placing existing technologies into unconventional locations.
Trend themes
Themes within the Pervasive Gadgetry trend
Three behaviours holding the trend togetherIntegration of technology into everyday items
As technology becomes more pervasive, everyday items such as showers and toilets are being upgraded with touchscreen controlled lighting, temperature-sensitive LEDs, and built-in water flow regulators.
Eco-friendly designs
Consumers are increasingly environmentally conscious, leading to innovations such as showers that kick you out for wasting water and tankless toilets that save water and use hybrid water sources.
Innovative personalization
Personalization features such as programmable talking toilet paper and a flexible, hands-free iPhone holder are providing consumers with new levels of convenience and fun.
Industry implications
What the Pervasive Gadgetry trend means for industry
Where the trend changes the playbookHome appliances
As technology rapidly advances, there are opportunities for home appliance companies to incorporate the latest tech trends into everyday household items such as showers and toilets.
Sustainability
The increasing importance of environmental sustainability presents opportunities for companies to develop eco-friendly designs for everyday items such as showers and toilets.
Personalized consumer products
The trend towards personalization in consumer products presents opportunities for companies to develop innovative, customizable items such as talking toilet paper and flexible, hands-free iPhone holders.
Trend signals
Trend signals for Pervasive Gadgetry
Trend score 4.5 out of 10, from popularity 64%, activity 63%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Pervasive Gadgetry trend
8 featured examples from Jan 23 to Apr 18, 2008Washing Machine Toilets
WashUp
The home appliance industry can explore opportunities to develop innovative, space-saving appliances that prioritize water conservation and sustainability.
Showers Kicks You Out For Wasting Water
Eco Drop Shower
The eco-drop shower design can be applied to the bathroom fixtures industry, prompting new designs and innovations that promote water conservation.
Blow Drying Toilets
Neorest AH Tankless Toilet
The Neorest AH tankless toilet represents disruptive innovation opportunities in the bathroom fixtures industry by offering improved water-saving and eco-friendly features.
Windows Vista SP1 Toilet Paper
Wipe Your System Clean Promotion
There is an opportunity to innovate in the way companies approach marketing and advertising, moving away from traditional methods and towards more engaging and memorable campaigns.
Coloured Showers
LEDs Show Water Temperature
Opportunity for companies in the home improvement industry to develop and market innovative showerheads to homeowners across the globe.
Shower With Touchscreen Lighting
Whitewater by Ravak
Manufacturers and designers of bathroom fixtures have the opportunity to develop and market innovative products that incorporate smart features and luxury design.
Hands-Free Toilet Phones
NAJA King iPhone Holder
The mobile phone accessories industry can benefit from creating more hands-free options that enhance the convenience and ease of phone usage.
Talking Toilet Paper
Program Your Own Message
The interactive nature of talking toilet paper holders can be a new advertising tool to reach consumers in public and private bathrooms.
Recent trend clusters
Circular Simplicity
Automated Upkeep
Serial Snacking