Category
Art & Design
Perimeter Staging
Trend cluster
Category
Office
Play
Youthful expressionism in the office via toys for adults.
4.4
Trend score
What's Happening
What is the Office Play trend?
Office Play: In search of youthful expressionism, consumers are able to indulge—if only for a minute—in desk accessories with a sense of humor. With less focus on hip design and decor, desk accessories have become more content-focused, featuring highly-functional, but witty, designs that strive to add excitement to the cubicle.
Evidence
Examples of the Office Play trend
CategoryTech
MacBook Card Holders
Apple Mirror Makes Cute Mac Business Card Holders
Opportunity for office supply companies to create a line of Apple-inspired office products, such as tech-themed card holders.
CategoryBusiness
Luxury Desk Toys
Buckyballs Executive Editions Come in Gold, Silver & Nickel
The luxurious Buckyballs Executive Editions present an opportunity for the executive gifts industry to offer high-end, customizable desk toys for corporate clientele.
CategoryArt & Design
Gruesome Office Supplies
The 13th Street Stationery of Horror Makes Mondays a Little More Macabre
Opportunity for disruptive innovation: Introduce unconventional and unique office supplies designs to stand out in a saturated market and cater to niche consumer preferences.
CategoryLife-Stages
Desktop Stress Toys
‘Beat It Up!' Lets You Release Your Anger Without Ruining Your PC
The toy industry has an opportunity to create new products that help consumers manage stress and emotions in a healthy way, such as desktop stress toys.
CategoryEco
Upcycled Desk Accessories
The Keyboard Pencil Cup Brings Writing and Typing Together
Designing and manufacturing home decor items that are eco-friendly and upcycled.
CategoryArt & Design
Activity Box Workstations
The Play Ground Play Table Lets Adults Play in One Place
Incorporating playful elements into furniture design can add an element of whimsy to workspaces
CategoryTech
Glowing Desk Pets
'Blob and Flow' by Mathmos Will Keep You Company While Lighting the Way
Design and produce decorative pieces that incorporate lighting for an original touch.
CategoryLifestyle
Assassin Desk Accessories
'Choose Your Bullets' Reminds You of the Power of Your Pen
The office supplies industry can capitalize on the demand for unique and personalized desk accessories that reflect individuals' personalities.
Trend themes
Themes within the Office Play trend
Three behaviours holding the trend together01
Desk Toys
Creating toys designed to make the office a more expressive and creative space.
02
Upcycling
Using unwanted materials to create sustainable and quirky office supplies.
03
Luxury Desk Accessories
Creating high-end versions of office staples to give a sense of luxury to the workspace.
Industry implications
What the Office Play trend means for industry
Where the trend changes the playbookFor
Office Supplies
Innovate and modernize traditional office supplies and decor to add excitement to the workspace.
For
Gifts and Novelties
Creating unique, niche, and novelty items businesses never knew they needed but enhance their daily routine.
For
Sustainable Products
Using sustainable and environmentally conscious materials to create long-lasting and practical office supplies.
Trend signals
Trend signals for Office Play
Trend score 4.4 out of 10, from popularity 60%, activity 66%, freshness 8%.
Popularity60%
Activity66%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
