Temporary tattoos find a place in the hearts of adult consumers
Implications - Though things like tattoos and piercings have become more mainstream over the years, they are still associated with a tough aesthetic not many are willing to commit to; however, an image of rebellion is still an attractive one. Consumers who wish to seem free-spirited and individualistic without having to commit to the style are seeking ways to do so, allowing them to communicate their ideal selves.
Trend Themes
1. Temporary Self-expression - Temporary self-expression is becoming a trend for individuals seeking new ways to communicate their ideal selves without committing to permanent changes.
2. Opulence in Transience - Transience is being elevated to a new level of decorative art, with opulent, luxurious temporary tattoos designed to cater to a stylish, sophisticated clientele.
3. Positive Affirmations - Temporary tattoos with positive affirmations are becoming popular for those searching for a little inspiration and encouragement.
Industry Implications
1. Fashion / Beauty - The fashion and beauty industries can look to temporary and non-permanent products and services as a marketable way to experiment with style and tap into the current self-expression trend.
2. Art - Temporary tattoos are being pursued as a form of wearable art, with designs varying from elaborate, intricately detailed, to minimalistic statements.
3. Entertainment / Events - Temporary tattoos with branding, promotional or commemorative designs can be a clever way to create buzz, raise funds for a cause, or reward fans at entertainment and event-related gatherings.
5 Featured, 43 Examples:
1,630,838 Total Clicks
Date Range:
Apr 12 — Apr 13
Trending:
Hot
Consumer Insight Topics:
