Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Musical
Play
A need for sophisticated stimulation prompts more refined musical activities.
1.7
Trend score
Trend
What is the Musical Play trend?
Musical Play: While digital devices offer children a convenient method of entertainment, the addictive qualities of online technology often halt exposure to more cultural and refined activities. As a means to add more diversity, parents are turning to musical toys that encourage sophisticated acts of play, speaking to a shift toward less conventional, more diverse forms of education.
Trend themes
Themes within the Musical Play trend
Three behaviours holding the trend together01
Sophisticated Musical Toys
The increasing demand for more diverse and refined types of education is driving the popularity of musical toys that encourage sophisticated acts of play, and presents opportunities for manufacturers to create toys that offer unique musical experiences.
02
DIY Musical Projects
Parents are turning to DIY musical projects as an economical and fun way to entertain and educate their children. There are opportunities for manufacturers to create and market DIY musical project kits that cater to the needs of parents and kids.
03
Stylish Musical Instruments
Parents are seeking stylish musical instruments that are suitable for children, presenting opportunities for manufacturers to create small, stylish and easy-to-use musical instruments for kids.
Industry implications
What the Musical Play trend means for industry
Where the trend changes the playbookFor
Toy Manufacturing
Toy manufacturers have the potential to innovate by creating sophisticated, yet affordable musical toys and DIY musical project kits.
For
Musical Instrument Manufacturing
Musical instrument manufacturers can create stylish, easy-to-use and affordable musical instruments for children.
For
Education Industry
Educators can incorporate more diverse and refined types of education through the use of sophisticated musical toys that encourage acts of play.
Trend signals
Trend signals for Musical Play
Trend score 1.7 out of 10, from popularity 19%, activity 25%, freshness 8%.
Popularity19%
Activity25%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Musical Play trend
5 featured examples from Feb 1, 2013 to Mar 29, 2014CategoryLife-Stages
Multifarious Musical Toys
The Musicon is an Interactive and Engaging Instrument for Young Children
The toy industry can leverage the trend of interactive musical toys like the Musicon to create products that offer engaging experiences for children.
CategoryLife-Stages
Lo-Tech Music Toys
The Naef Gloggomobil Music Toy is Inspired by the Classic Barrel Organ
Potential for incorporating traditional and low-tech elements to create nostalgic and educational toys.
CategoryLife-Stages
Literal Baby Grand Pianos
This Small Children’s Piano From Hape Helps Your Baby Play Thier
The musical instrument industry can explore the market segment for child-sized instruments and develop innovative products specifically designed for young children.
CategoryLife-Stages
Adorable DIY Music Makers
Create a Pitch Perfect Pair of Drums in Just a Few Simple Steps
Craft supply businesses can cater to the demand for affordable materials for DIY projects like homemade drums.
CategoryLife-Stages
Music-Making Train Tracks
The Sound Track Pairs a Child’s Love of Music and Trains
Toy manufacturing companies can develop innovative toys like the Sound Track that combine the features of different toys to keep children engaged.
