Category
Tech
Delegated Interfaces
Trend cluster
Category
Multi-Scrawling
Writing and note-taking is further enhanced technologically.
4.4
Trend score
Trend
What is the Multi-Scrawling trend?
Multi-Scrawling: It's often said that physical writing makes for more effective information retention; in order to maintain this practice through the digital age, many companies are releasing cross-medium writing tools. This convergence of analog and digital technologies meets nostalgia with practicality, while demonstrating the importance of maintaining tried and tested habits throughout these fast-paced times.
Trend themes
Themes within the Multi-Scrawling trend
Three behaviours holding the trend together01
Analog-to-Digital Writing
The convergence of analog and digital technologies meets nostalgia with practicality to create writing tools that capture physical writing and convert it to digital media.
02
Tech-Integrated Stationery
Stationery companies are integrating digital functionality into their products, creating opportunities for tech-obsessed students and professionals alike.
03
Handheld Scanning Devices
Pocket-sized scanning devices are revolutionizing the possibilities of digitization and document handling, especially for travelers or those with limited space.
Industry implications
What the Multi-Scrawling trend means for industry
Where the trend changes the playbookFor
Stationery
With the advent of tech-integrated products, Stationery as an industry can explore the intersection between traditional analog writing tools and digital functionality.
For
Consumer Electronics
The emergence of Analog-to-digital writing and handheld scanning devices presents many opportunities for Electronics manufacturers to create innovative products and capture a growing market.
For
Artificial Intelligence
The integration of sophisticated automated technology into handwriting capture is indicative of the growing influence of AI in various applications.
Trend signals
Trend signals for Multi-Scrawling
Trend score 4.4 out of 10, from popularity 71%, activity 53%, freshness 8%.
Popularity71%
Activity53%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Multi-Scrawling trend
5 featured examples from Oct 2, 2013 to Jun 17, 2014CategoryTech
Tech-Integrated Stationary
The Phone + Book by KBme2 is Perfect for Tech-Obsessed Students
The education industry can leverage smart stationary to improve student engagement and facilitate seamless integration of digital devices in the classroom.
CategoryArt & Design
Multi-Tool Styluses
The Monteverde One Touch Stylus Tool Pen is Digital and Analog
Creating hybrid pens with built-in features and accessories can enhance productivity and convenience in the workplace.
CategoryTech
Analog-to-Digital Pens
Write On Paper then Edit on Your Computer with the Equil Jot Pen
The integration of analog and digital writing experiences presents a disruptive innovation opportunity for the stationery industry to offer unique and innovative products.
CategoryTech
Futuristic Audio Ink Pens
The HP Vision Pens Puts a Whole New Medium in the Hands of Techies
Incorporating ecological solid ink in pens can disrupt the traditional ink and cartridge industry by providing a more sustainable alternative.
CategoryTech
Handheld Scanning Devices
The PocketScan Wireless Scanner From Dacuda is the World's Smallest
The art and design industry can benefit from wireless scanners by allowing artists and designers to easily capture and share their creations without limitations.
