Brands are incorporating features to enhance the care for stored possessions
Trend - Brands are creating multi-functional storage solutions that will improve the consumer experience. In order to provide the highest quality of care and protection, these features are hyper-targeted toward the needs of stowed away items.
Insight - Conscious of the environment, as well as the financial implications of shopping, contemporary consumers are opting-in for quality over quantity. In order to take advantage of the longevity of a product, many are being careful in how they use, preserve, and store away their things. In this space, individuals are looking for methods that will help them seamlessly take care of their products, giving them peace of mind.
Insight - Conscious of the environment, as well as the financial implications of shopping, contemporary consumers are opting-in for quality over quantity. In order to take advantage of the longevity of a product, many are being careful in how they use, preserve, and store away their things. In this space, individuals are looking for methods that will help them seamlessly take care of their products, giving them peace of mind.
Workshop Question - How can your brand help individuals maintain their "quality over quantity" mentality?
7 Featured, 62 Examples:
174,196 Total Clicks
Date Range:
Jan 19 — May 22
Trending:
Hot
Consumer Insight Topics:
