Category
World
Layered Getaways
Trend cluster
Category
Celebrity
Babies
The Pitt-Jolie sparked a new baby fascination, that will likely continue.
5.3
Trend score
Trend
What is the Celebrity Babies trend?
Celebrity Babies: In 2008, Brad Pitt and Angelina Jolie were the most publicized couple in Hollywood, leading to a $20 million incentive for the first photograph of their babies. This points toward the trend of celebrity by ménage. The next wave of celebrity babies and children will inspire new trends.
Trend themes
Themes within the Celebrity Babies trend
Three behaviours holding the trend together01
Celebrity Baby Culture
The trend of celebrity by ménage and pre-birth honorary citizenships is creating an increased fascination with celebrities and their babies.
02
Expensive Baby Photos
The high demand for celebrity baby photos from popular magazines creates a new trend of high-paying photo bids.
03
Charitable Donations
The trend of donating the proceeds from celebrities' baby photos to charitable causes is on the rise.
Industry implications
What the Celebrity Babies trend means for industry
Where the trend changes the playbookFor
Media and Entertainment
The media and entertainment industry can benefit from the trend of high-paying photo bids of celebrity babies for exclusive rights to images.
For
Nonprofit and Charitable Organizations
The nonprofit and charitable industry can benefit from the trend of donating the proceeds from celebrities' baby photos to charitable causes.
For
Fashion Industry
The fashion industry can benefit from the trend of celebrity baby culture, as these parents often dress their children in trendy and fashionable clothing when in the public eye.
Trend signals
Trend signals for Celebrity Babies
Trend score 5.3 out of 10, from popularity 64%, activity 86%, freshness 8%.
Popularity64%
Activity86%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Celebrity Babies trend
4 featured examples from Jul 5 to Aug 4, 2008CategoryCelebs
$14 Million Baby Photos (Update)
Angelina Jolie & Brad Pitt Baby Twins Pictures
The joint $14 million purchase by People and Hello!
CategoryTech
$20 Million Baby Photos
First Shots of Angelina Jolie & Brad Pitt's Twins
The baby photo buying craze presents opportunities for disruptive innovation in the photography industry.
CategoryCelebs
Top 10 Most Expensive Baby Photo Bids
From $1 Million to $20 Million
Publishers could invest in high-profile baby photo exclusives to boost readership and revenue.
CategoryPop Culture
Pre-Birth Honorary Citizenships
Angelina Jolie's Twins Get Honor in Nice
Tourism industry stakeholders could take advantage of the trend by partnering with cities and countries to offer pre-birth honorary citizenship as an exclusive service to high-pro…
