Non-plant products contain plantable components to create new life
Implications - Products that have seemingly little to do with plant life are now infusing seeds into their packaging in order to allow new life to grow once they have been consumed for their original purpose. These products are able to appeal to consumers with a variety of motivations – particularly those seeking optimum value for their money spent.
Workshop Question - How can your brand optimize consumer purchases by enhancing the functions of its products/services?
Trend Themes
1. Seed-infused Products - Seed-infused products across various industries are gaining popularity as they allow consumers to enjoy the product while giving them a chance to contribute positively to the environment.
2. Eco-friendly Packaging - Eco-friendly packaging is becoming a trend as consumers seek responsible and sustainable alternatives to traditional packaging methods.
3. Sustainable Disposables - The use of sustainable disposables is becoming increasingly popular as consumers demand more environmentally friendly alternatives to single-use products.
Industry Implications
1. Food and Beverages - Seed-infused products in the food and beverage industry offer a fresh way to reduce waste and promote healthy eating while supporting sustainability efforts.
2. Beauty and Personal Care - Eco-friendly packaging in the beauty and personal care industry allows brands to appeal to environmentally conscious consumers while simultaneously promoting responsible consumption.
3. Household and Lifestyle - Sustainable disposables in the household and lifestyle industry offer a convenient way to reduce waste and support consumer efforts towards environmental sustainability.
8 Featured, 71 Examples:
681,276 Total Clicks
Date Range:
Jun 14 — Nov 17
Trending:
Warm
Consumer Insight Topics:
