Category
Lifestyle
Assisted Choices
Trend cluster
Category
Multifunctional
Lens
Contact lenses are updated to offer unprecedented levels of functionality.
4.1
Trend score
Trend
What is the Multifunctional Lens trend?
Multifunctional Lens: Trends - Thanks to advances in technology, products in the contact lens space are seeing impressive updates that offer new functionalities to consumers. Offering consumers a chance to get more health information, protect themselves and more, these new benefits suggest a major potential expansion when it comes to the way people use these products.
Insight
The consumer insight behind the Multifunctional Lens trend
Such developments highlight consumers' openness to experimenting with futuristic technologies if it creates a more seamless experience for the consumer. As the integration of technology into everyday objects becomes ubiquitous, consumers have become accustomed to a connected lifestyle that makes everyday living increasingly seamless.
Trend themes
Themes within the Multifunctional Lens trend
Three behaviours holding the trend together01
Advanced Functionalities
Advancements in technology are leading to new functionalities for contact lenses, resulting in potential expansion of usage.
02
Innovative Eye Implants
Researchers are developing innovative eye implants that can help people with distance-based sight defects, color blindness, and glucose monitoring.
03
Soft Robotics
Soft robotics technology is being integrated into contact lenses to offer enhanced sight, such as the ability to zoom in by blinking twice.
Industry implications
What the Multifunctional Lens trend means for industry
Where the trend changes the playbookFor
Healthcare Industry
The healthcare industry can incorporate these technologies to improve patient care, expand their services, and remain competitive.
For
Consumer Electronics Industry
The consumer electronics industry can leverage these technologies to develop innovative wearable devices in the eyewear space.
For
Medical Device Industry
The medical device industry can explore the potential of eye implants and robotics to create new and more efficient devices for patient care and treatment.
Workshop question
What are some ways (both realistic and unrealistic) that you could adopt technology to "level up" your current offering?
Trend signals
Trend signals for Multifunctional Lens
Trend score 4.1 out of 10, from popularity 59%, activity 56%, freshness 8%.
Popularity59%
Activity56%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Multifunctional Lens trend
4 featured examples from Apr 15, 2018 to Jul 31, 2019CategoryTech
Color-Correcting Eye Implants
These Lenses Help Wearers Distinguish Between Red & Green Hues
The healthcare industry can benefit from the development of color-correcting eye implants which offer new options for vision correction.
CategoryTech
Robotic Contact Lenses
These Lenses Will Zoom in When You Blink Twice
Disruptive innovation opportunity: Advancing medical technology by incorporating robotic components into wearable devices for improved patient experiences and outcomes.
CategoryTech
Glucose-Monitoring Contact Lenses
Noviosense Modernizes Diabetes Monitoring Systems
Wearable tech manufacturers can explore innovative diabetes monitoring products to penetrate the Diabetes Management market.
CategoryLifestyle
Self-Tinting Contact Lenses
These High-Tech Contact Lenses Darken In Bright Light Conditions
The optical and eye care industry has the potential to innovate through the development of technology that promotes eye health and provides added convenience and comfort to consum…
