Modular car concepts enhance function and aesthetics
Trend - Modular vehicles, some conceptual and some in production, are increasingly common as companies look designs that suit a variety of consumer or urban space-related needs. These vehicles indicate that the future of the auto industry will prioritize adaptability to better suit changing consumer lifestyles.
Insight - The transportation needs of consumers are changing as they are now tasked with navigating dense urban environments. When congestion is commonplace and parking is limited, smaller, versatile, vehicles can be advantageous. As a result, many consumers prioritizing adaptability in any future automotive purchases.
Insight - The transportation needs of consumers are changing as they are now tasked with navigating dense urban environments. When congestion is commonplace and parking is limited, smaller, versatile, vehicles can be advantageous. As a result, many consumers prioritizing adaptability in any future automotive purchases.
Workshop Question - How could your brand better appeal to emerging consumer rituals and lifestyles?
Trend Themes
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Modular Design — Modular design has become a buzzword in various industries in recent years and offers disruptive innovation opportunities for vehicular design to enable better performance and more efficient manufacturing.
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Adaptability — The transportation needs of consumers are changing, leading to a growing demand for adaptable vehicles that better suit changing consumer lifestyles.
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Multifunctional Design — Businesses are looking for multifunctional designs like 'Franken' logistics platform to enhance delivery capabilities and beyond, addressing the changing preferences of consumers.
Industry Implications
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Automotive Industry — With disruptive changes like autonomous driving and urbanization, modular and adaptable designs offer great innovation opportunities in the automotive industry.
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Logistics and Delivery Industry — Multifunctional and adaptable designs like 'Franken' logistics platform cater to modern businesses' changing needs in the logistics and delivery industry.
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Subscription Ownership Industry — The 'EXIGEN' transportation concept's subscription ownership model could disrupt the traditional automotive industry and make it an ideal solution for fleet use.
5 Featured, 45 Examples:
124,800 Total Clicks
Date Range:
Jan 18 — Jun 19
Trending:
Warm
Consumer Insight Topics:
