Improved literary techniques illustrate a shift away from traditional methods
Implications - With technology continually replacing everyday tasks, activities such as reading is becoming increasingly obsolete. As a method to improve consumer demand, retailers are opting for more modern and high-tech features to bring literacy into the 21st century. This illustrates how contemporary influences can reignite the popularity of a product amongst consumers.
Trend Themes
-
Modernized Literacy — Technology is being used to modernize the way literacy is consumed, making it more appealing to the modern audience.
-
Custom Printing — Custom printing through apps and 3D-printing is becoming more accessible, offering consumers the opportunity to create truly unique and one-of-a-kind products.
-
Author-inspired Apps — Apps that recommend literature from esteemed authors are becoming more popular, providing readers with a curated selection of recommendations.
Industry Implications
-
Printing Services — Printing services can leverage 3D-printing and custom printing to offer personalized and unique products tailored to consumers.
-
Technology — Technology companies can use apps and other digital tools to modernize traditional industries and make them more appealing to modern audiences.
-
Publishing — Publishing companies can leverage author-inspired apps and other technological tools to offer their readers a personalized and curated reading experience.
4 Featured, 34 Examples:
145,861 Total Clicks
Date Range:
Nov 13 — Sep 14
Trending:
Warm
Consumer Insight Topics:
