Holiday merchandise gets an upscale overhaul to appeal to adults
Implications - Holidays have long since been focused on children, but as the number of DINKs (double income, no kids) rises in North America, brands are augmenting holidays to be more appropriate for adult consumers. Often placing a darker spin on celebrations, these innovations create something more mundane and appealing for the nine-to-five demographic.
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Date Range:
Nov 13 — Jun 14
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