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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,441 more

Mainstream Gourmet

Lux cuisine is rebranded in unhealthy ways to satisfy cash-strapped foodies

Implications - The number of self-professed foodies is steadily rising thanks in part to social media sites like Instagram that offer an outlet for sharing indulgences, but as the niche community grows, so, too, does the need for cost-effective alternatives for younger generations unable to afford lavish edibles. As such, cuisine previously labeled as low brow and unhealthy is receiving an overhaul to satisfy consumer demand for cheap ways to enter the entitled community of food connoisseurs and further expand the concept of mainstream gourmet.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 41 Examples:
258,434 Total Clicks
Date Range:
Aug 13 — Mar 14
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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