Trend cluster
Category

Innovation
Aid

Entrepreneurs receive more help than ever before.

Entrepreneurial Benefit CardsDaily Entrepreneurial EncouragementCrowdfunded Social Innovator SitesYouthful Entrepreneur ProjectsBusiness-Generating Grants

Trend

What is the Innovation Aid trend?

Innovation Aid: Today's entrepreneurs have a variety of helpful business-building tools at their fingertips, as more and more organizations pop up to help fund, support and guide new business owners, from teenagers to adults. In the world of green innovation, especially, is an increasing number of entrepreneur-aiding tools that help environmentalists turn their ideas into businesses. With such an increase in biz-building tools and services, the coming years may see entrepreneurship start to trump traditional large corporations.

Trend themes

Themes within the Innovation Aid trend

Three behaviours holding the trend together
01

Rise of entrepreneur-aiding tools and services

Increased support for entrepreneurs to build their businesses is spurring a rise in growth for entrepreneurs over traditional corporations.

02

Crowdfunding for social entrepreneurship

A rising number of crowdfunding platforms, like StartSomeGood, have cropped up offering a platform for social enterprises to raise funds for their sustainable initiatives.

03

Incubators for social impact

Specialized startup incubators are offering training, mentorship and other resources to entrepreneurs focused on social impact, providing them with tailored support to achieve their goals.

Industry implications

What the Innovation Aid trend means for industry

Where the trend changes the playbook
For

Social and Sustainable Enterprises

Crowdfunding and business grants offer an alternative funding option for sustainable businesses and opens financial doors for social causes.

For

Youth and Female Entrepreneurs

Incubators and fellowships can support the growth of emerging businesses led by women and youthful entrepreneurs.

For

Small Business and Retail

The rise of initiatives that connect, support, and provide space for small businesses creates opportunities for retailers and merchants.

Trend signals

Trend signals for Innovation Aid

Trend score 4.2 out of 10, from popularity 68%, activity 49%, freshness 8%.

Popularity68%
Activity49%
Freshness8%
Audience
50%Men
50%Women

Evidence

Examples of the Innovation Aid trend

9 featured examples from Jan 27, 2011 to Jan 13, 2012
Entrepreneurial Benefit Cards
CategoryBusiness

Entrepreneurial Benefit Cards

Reward Your Business With the FoundersCard

Financial service providers can look for disruptive innovation opportunities in creating unique reward programs for business professionals.

Daily Entrepreneurial Encouragement
CategoryBusiness

Daily Entrepreneurial Encouragement

The Startup Daily Gives Great Business Ideas Daily

Investing in online media platforms that provide daily business tips and advice.

Crowdfunded Social Innovator Sites
CategorySocial Good

Crowdfunded Social Innovator Sites

‘StartSomeGood’ Grows Purpose-Driven Initiatives

Application of innovative business models to address social and environmental challenges.

Youthful Entrepreneur Projects
CategorySocial Good

Youthful Entrepreneur Projects

'Social Enterprise Africa' Trains Ethical Changemakers

There is a need for innovative online education programs that teach ethical changemakers and social entrepreneurship to young people.

Business-Generating Grants
CategorySocial Good

Business-Generating Grants

Popuphood Allows Entrepreneurs Six Months Rent Free

Popuphood's program of renovating and providing rental space in empty properties can disrupt the real estate industry by transforming unused spaces into thriving businesses.

Social Business Supporters
CategorySocial Good

Social Business Supporters

Ankur Capital Helps Impact-Driven Businesses in India Succeed

Disruptive innovation opportunity: Create specialized investment vehicles to fund businesses that have a dual focus on financial returns and social impact.

Female-Focused Biz Incubators
CategorySocial Good

Female-Focused Biz Incubators

Spark:Her by FYSE Helps Women Social Entrepreneurs Launch

Opportunity for incubators to support and accelerate the growth of purpose-driven social enterprises.

Social Impact Fellowships
CategorySocial Good

Social Impact Fellowships

Echoing Green Offers Seed Funding for Visionary Entrepreneurs

The field of social entrepreneurship that focuses on creating businesses with a social mission to drive positive change.

Action-Oriented Business Guides
CategorySocial Good

Action-Oriented Business Guides

Sojo Empowers Social Entrepreneurs to Make a Difference

Disruptive innovation opportunity: Revolutionize the way social entrepreneurs access funding and resources through a technology-driven platform.