Scaled Restraint
Outerwear
Outlandishness
Outerwear designs take inspiration from previous decades.
Trend
What is the Outerwear Outlandishness trend?
Outerwear Outlandishness: Moving away from the understated aesthetic that has dominated the fashion industry, many outerwear designs are offering a color revival. Often referencing the bright, color-clashing spirit of the '90s, these offerings are a lighthearted approach to the colder months that align with the millennial-sanctioned festival culture of summer.
Trend themes
Themes within the Outerwear Outlandishness trend
Three behaviours holding the trend togetherRevival of 90s Fashion
Fashion brands are reviving styles from the 90s to appeal to millennial-sanctioned festival culture.
Infrared Clothing
Illuminating clothing featuring LED lights are becoming increasingly popular in the fashion industry.
Playful Outerwear Designs
Fashion designers are offering unique designs with whimsical themes for the fall and winter seasons.
Industry implications
What the Outerwear Outlandishness trend means for industry
Where the trend changes the playbookFashion
Fashion professionals can reference the revival of 90s fashion, incorporating playful and unique designs in their pieces.
Entertainment
Entertainment professionals can look to incorporate LED lighting into their costumes and performances.
Hospitality
Hospitality professionals can create events catering to whimsical and playful vibes, inspired by the trends in outerwear design.
Workshop question
How can your product or service enable self-expression in everyday situations?
Trend signals
Trend signals for Outerwear Outlandishness
Trend score 4.1 out of 10, from popularity 56%, activity 60%, freshness 8%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the Outerwear Outlandishness trend
4 featured examples from Apr 3 to Oct 26, 2015Flashing LED Fur Coats
J Valentine's Flashing Lights Long Fur Coat Illuminates Outerwear
The fashion industry has the opportunity to capitalize on the emerging trend of LED fur coats by introducing innovative designs and incorporating LED technology into their collect…
Magic-Themed Jackets
These Whimsically Bright Fashions were Created by 'FriendsWithYou'
The use of magic-themed jackets with bright colors and playful vibes can disrupt the traditional fashion market by appealing to a wider audience.
Revived Eclectic Outerwear
The New Supreme Collection Features Jackets Inspired by the 90s
Fashion brands can capitalize on the trend by creating new lines of 90s-inspired outerwear
Nostalgic Cocoon Coats
This Wool Coat by Rachel James is Inspired by the 90s
Reviving nostalgic styles and incorporating bold color palettes can appeal to consumers looking for unique and eye-catching clothing items.