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Immersive Roleplay

Brands are introducing thoughtful features that enhance the gaming experience

Trend - In order to immerse consumers more into their video games, brands are launching accessible products that can seamlessly enhance roleplay. These innovations boast voice changing capabilities or even enable users to speak to each other, despite language barriers.

Insight - In the last couple of years, the gaming community has increased in size—and this is especially true during the COVID-19 pandemic when consumers are advised to stay at home and have picked up new hobbies. While some consider games to be entertainment and a way to socialize with their friends, for others—it is a passion. This, in turn, is creating a demand for better experiences, as consumers look to be more immersed, amused, or even distracted.
Workshop Question - How can your brand provide a more immersive experience?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
23,063 Total Clicks
Date Range:
Feb 19 — Dec 20
Trending:
This Month and Warm
Consumer Insight Topics:

Featured Examples

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