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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,884 more

Heirloom Snacking

Brands are using heirloom ingredients to create better-for-you snacking options

Trend - Heirloom produce—or produce that hasn't been genetically modified or crossbred with any other varieties for several generations—offers an enriching flavor and nutrition profile. Snacking brands are embracing such ingredients in their products, ultimately diversifying the healthy options on the shelf.

Insight - As a result of the contemporary movement for wellness in everyday lifestyles, conscientious consumers are placing emphasis on clean eating—both during main meals and when on-the-go. In this space, many are increasingly turning to traditional options, as they associate heritage with things like non-processed, nutritious, and local. When taking care of their daily bodily intake, individuals tend to feel happier, more energetic and even more productive.
Workshop Question - How can your brand increase its authenticity by appealing to heritage?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
22,483 Total Clicks
Date Range:
Mar 19 — Aug 20
Trending:
This Quarter and Mild
Consumer Insight Topics:

Featured Examples

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